Strategies for staying financially afloat.
Keys to building your special CL care.
Cost-effectively showcasing your medical eyecare.
March 11, 2020 The senior population is growing fast. Nearly 15 percent of the U.S. population are now seniors, according to the...
March 4, 2020 In today’s environment of privacy concerns, data breaches, ransomware and heavy HIPAA regulation, ODs need to be extra careful...
Feb. 26, 2020 Optometry is facing challenges from competitors like online retailers, optical chains and a new consumer mindset. People want their...
Using technology to give your metrics tracking a huge boost.
Help jump-starting marketing via live-streaming video.
Tips for making your specialty contacts services profitable.
How one OD built a thriving sports-vision practice.
Dec. 18, 2019 Patient financing can help build a high-tech medical eyecare practice by enabling patients to fulfill treatment plans with high...
A metrics-based approach to improving optical profitability.
Maintaining profitability in a managed-care environment.
A deep dive on optimizing practice metrics.
Nov. 13, 2019 Global eye health, the need for refraction and eyewear in underserved populations, as well as cutting-edge technology, were hot...
Nov. 6, 2019 Preparing to sell a practice to a private-equity-backed buyer requires careful planning to maximize the purchase price, and to...
Adding myopia management services to a practice means giving voice to those who have not previously had an easy way to get...
Oct. 2, 2019 Can a clinically trained OD think like a business person? Can these two mindsets be bridged? Here is an...
Sept. 25, 2019 Telehealth offers expanded access to care, and the ability to virtually triage patients to determine those with the most...
Sept. 18, 2019 ROB is conducting a nationwide series of seminars in the opportunities offered by private equity-backed firms that are acquiring...
Sept. 11, 2019 Success with myopia management relies on your ability to educate patients and their parents on the value of the...
Sept. 4, 2019 Your timeline for exiting practice can be just as important to consider as sale price. Factors like how long...
August 28, 2019 Your ability to optimize office space can make the difference between efficiently offering all of the services you seek...
August 21, 2019 Pediatric patients have special needs that a practice must accommodate and build growth around. Nathan Bonilla-Warford, OD, of Tampa,...
The array of choices open to today's ODs.
August 7, 2019 As Vision Source approaches 30 years as a leading OD alliance, Vision Source practices are outpacing other practices in...
July 31, 2019 Contact lens materials and designs require continuous improvement, as changing conditions and new usage patterns encroach on comfort and...