Tips to enhance conversations with patients about presbyopia.
Marketing to prime back-to-school sales.
Here are resources to let more patients know about your practice.
Helpful conversation starters to provide better care.
The difference the right optical hand-off can make.
Turning around negative patient experiences.
Maximizing the advantages of your in-person optical shop.
The story behind one practice's successful rebranding.
Questions to illuminate how best to serve your patients.
Improving the patient experience for families.
Educating patients about the value of your services.
Wowing patients right from the start.
By Keshav Bhat, ODMake it easy for staff to follow through by keeping thank-you letter templates on file.
Problem-solving challenging pediatric exams.
The lessons to be learned from your colleagues' practices.
The most profitable ways to market your practice.
By Aaron Neufeld, OD, FAAO May 22, 2019 Your practice culture perfects, or ruins, the patient experience. Culture refers to the way...
Ideas to help you promote your practice this summer.
Communicating to ensure the best patient outcomes.
Tips to continuously improve the patient experience.
Tips for optimizing telehealth in your practice.
Changes you can make to increase patient volume.
Learn how to manage--and help--anxious patients.
The way to ensure patient satisfaction & efficiency.
Tips for communicating with parents & children.
By Carla Gasparini, OD April 10, 2019 A practice of high-income patients, capable of purchasing multiple pairs of luxury eyewear, is one...
The challenge of building a trusting relationship with patients.