Professional Development
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55CEO Mindset Part 1: Define Your Vision
Define your vision: the first step in developing a CEO mindset By Nick Lillie, OD Nov. 3, 2025 COLD START TO CEO...
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379Bored or Burned Out? How to Tell the Difference.
Distinguishing between boredom and burnout.
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3.4K4 Ways to Be More Emotionally Intelligent & Get More Returning Patients & Referrals
Approaching patient interactions with greater emotional intelligence.
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1.3KEmbracing the Intersection of Technology for the Health of Our Practices
Programs that equip ECPs with the tools and resources for success.
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1.4KFrom Vision to Reality: The Consultancy Helping Me Build the Practice of My Dreams
What you need to launch a cold-start.
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1.1K“Mirrors are scary, to be fair.”
Facing the Mirror: self-reflection in optometric practice By Laurie Sorrenson, OD, FAAO May 7, 2025 In the day-to-day challenges of running an...
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603Getting onto a Clinical Trial Generating as Much as $18K with as Few as 10 Patients
Making clinical trials work for you & your practice.
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960From 1 to 16 Locations: A Practice Setting Fueling My Optometry Practice Growth
Optometry practice growth opportunity.
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1.3KFighting Yet Another Not-a-Doctor Bill
Fighting legislation damaging to ODs.
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2.8K4 Different Consultants that Dramatically Helped My Practice
Getting help implementing success strategies.
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1.3KThe Practice Setting Empowering Me to Embrace Innovation & Professional Growth
Fueling innovation & professional growth for ODs.
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1.6KHow I Navigated My Top Challenges as a Practice Owner to Double Per-Patient Revenue Within 5 Years
Challenges of starting an optometry practice.
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3.2KWhat Are Critical Non-Essentials?
Strategies for eyecare practice growth By Thanh Mai, OD Feb. 19, 2025 These are the tasks you don’t strictly have to do,...
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1.5KHow I Grew Medical Eyecare Services in an Ideal Corporate Practice Setting
Powering strong growth in medical eyecare services.
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1.7KA Fulfilling Optometry Career Means Focusing on the Journey, Not a Financial Goal
Journey to sustainable success in optometry By Laurie Sorrenson, OD, FAAO Feb. 5, 2025 We’ve all heard it before when it comes...
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1.1KHow to Achieve Your New Year Mental Health & Money Goals
New Year goals for optometrists: improving mental health and work-life balance By Vittorio Mena, OD, MS Jan. 22, 2025 As 2025 begins,...
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2.4KYear-End Review: Saying Thank You & Noting What to Do Better Next Year
Expressing gratitude & conducting year-end review.
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90310 Business Books to Make Every Day Black Friday in Your Practice
Books with tips for year-round profitability and happiness.
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2.0KThe ROI of Practicing Optometry in Rural America
Opportunities of practicing in rural areas.
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1.3K3 Things the Film “The Internship” Taught Me About Being a Successful OD
Practice management lessons from an unexpected source.
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2.4KAssociate OD Shares How the Optometry Practice He Chose Won Over Competitors
Practice options for new optometry school graduates.
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1.6K4 Days in Rocky Mountains with CE, Sunrise Hikes, Horseback Riding & a Haunted Hotel
Inside the 2024 GRT Summit in Estes Park, Colo.
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1.8KWhy Being a Stubborn Optometry Practice Owner Gets You Nowhere, But Being Persistent Gets You Everywhere
Obstinate vs. persistent entrepreneurs in optometry.
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2.4KThe Most Effective Way to Maximize Learning from Business Books in Your Optometry Practice
Professional development through book reviews.
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2.0KMentoring Relationships that Skyrocket Careers: 2 ODs on Optimizing Mentoring Relationships in Optometry
Mentoring that boosts patient care and ODs' careers.
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1.1KThe Organization I Joined Acting as an OD Growth & Development Springboard
Partnering with an organization boosting OD career trajectories.
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1.0KWhy Athletes Make the Best ODs: Getting Paid 22% of Collected Revenues
Optimizing the athletic mindset in optometry practices
