Providing a high-value, high-return service with mounting demand.
An opportunity for great strides in patient care & practice growth.
OD & OMD collaboration for myopia management.
Branding to emphasize myopia management.
Maximizing the benefits of myopia management for patients & practice.
A daily multifocal CL that could be exactly what many of your patients need.
Options for families that can't afford myopia management.
Transformative myopia management technology.
What parents need to know about Ortho-K vs. other myopia management.
Moving the needle with parents on saying yes to myopia management.
By ROB Editors The threats to eye health from myopia have been well established, and are motivation on their own to take...
Sponsored Content By Roxanne Achong-Coan, OD, FAAO, FIAOMC, FSLS Starting a myopia management regimen is often stressful for children and their parents...
Sponsored Content By ROB Editors & Caroline Guerrero Cauchi, OD, FIAO About 41.6 percent of Americans are nearsighted, up from 25 percent...
Marketing myopia management to spur practice & profitability growth.
Questions to ask yourself before launching myopia management services.
By Moshe Mendelson, OD, FIAO August 18, 2021 The long-term eye health consequences of myopia are now well known. Yet too often...
Simple actions to attract new Ortho-K patients.
Key actions to provide much-needed myopia management.
The many reasons to no longer delay offering myopia management.
By Daniel Press, OD, FCOVD Feb. 27, 2019 This is the second in a series of excerpts from the newly posted ROB...
SPONSORED CONTENT BY STEVEN TURPIN, OD, MS Presenting Ortho-K to patients and parents can be an uphill climb. You often need to...
SPONSORED CONTENT BY STEVEN TURPIN, OD, MS Your success rate with Ortho-K is linked to several factors: good patient selection, taking accurate...
By Paul Levine, OD, FIAOMC, FAAO Oct. 30, 2019 As the myopia epidemic continues to afflict billions of people across the globe,...
By Matthew Martin, OD, FIAOMC Potential Ortho-K candidates can be lost if they think it’s too complicated, too risky, or if they...
A contact lens making Ortho-K better for patients and doctors.
A look at growth potential in myopia management.
By Nicholas Despotidis, OD, FAAO, FCOVD, FIAO June 5, 2019 This is the fourth in a series of excerpts from the newly...