The latest news on Warby Parker's growth.
Enhancing a product that changes the lives of patients with eye misalignment.
Ensuring you are connecting effectively with each of your employees. By Laurie Sorrenson, OD, FAAO Nov. 29, 2023 The ability to connect...
New resource for developing your opticians.
Learn if what you're making is good compared to other optometrists.
A new partnership providing expanded tele-optometry opportunities.
New technology offering a promising dry eye treatment option.
An upcoming opportunity to learn how to better co-manage patients with MDs.
What the success of another industry can teach optometry. By Laurie Sorrenson, OD, FAAO Nov. 15, 2023 A couple weekends ago, I...
A glimpse of what's happening in other ECPs' practices.
New ocular health & wellness educational resources and webinar.
Implementing a plan to help new associate ODs succeed. By Laurie Sorrenson, OD, FAAO Nov. 8, 2023 Hiring an associate doctor can...
New research showing the openness of consumers to share wearable data with doctors.
Insights into how consumers are optimizing your practice.
The Perfect Girl vs. The Brave Boy “We are raising our girls to be perfect, and we’re raising our boys to be...
Revealing the root causes of many doctors' mental health struggles.
New information on how well Americans are maintaining their health.
Taking a chance on doing things differently in your practice. By Laurie Sorrenson, OD, FAAO Oct. 25, 2023 In our practice, we...
New findings on how aware your patients are about smart glasses.
New help to launch and grow dry eye and aesthetics services.
One trait, more than any other, that leads to success in business, including practice leadership. By Laurie Sorrenson, OD, FAAO Oct. 18,...
Analyzing medical eyecare metrics & making changes to boost care and profitability. By Laurie Sorrenson, OD, FAAO Oct. 11, 2023 Alright, before...
An OCT with artificial intelligence capabilities may soon be available to ODs.
Findings on creating a culture that serves CL patients well.
Virtual reality headset technology that measures eye misalignment.
New technologies to treat multiple eye conditions.
The importance of showing respect when speaking to and about your team. By Laurie Sorrenson, OD, FAAO Oct. 4, 2023 “My girls...