Tips for creating satisfied, long-lasting contact lens patients.
By Colleen Hannegan, ABOC, CPO August 29, 2018 Lens remakes of eyewear can be costly, in both the cost of the lens...
What you need to do for, and say to, your contact lens patients.
The consignment model can be the key to profitability.
Secrets to selling prescription sunwear.
Sponsored Content By Sheryl Lentfer, OD Nov. 7, 2018 In Alaska, due to scarcity, you need to be more resourceful and adaptable...
The things your patients should know about the sun & why to wear sunglasses.
Sponsored Content By Tammy Tully, OD Oct. 24, 2018 With the aging population has come an increased prevalence of age-related macular degeneration...
Tips on creating a frame collection especially for your patients.
The conversation-starters that can build a binocular vision niche.
Strategies to sell more eyewear to each patient.
What your practice needs to sell to families with children.
Steps to take to give Hubble a run for its money.
Tips for inspiring your opticians to WANT to sell your merchandise.
Tricks to using the annual report from your distributor to be more profitable.
How to make high-end frames a sales leader in your optical.
How three ROB contributors made optical sales soar.
The weather will be cooling down soon--so heat up sunwear sales.
Tips from a practice that has made contact lenses hugely profitable.
Tips to prescribe & sell more sports lenses.
Help patients stay in their contacts longer and create a practice-builder.
Sponsored Content By Tia McEntire, Director of Optical Services, and Tim Roach, Optical Lab Manager Marietta Eye Clinic When we wanted to...
Pointers for investing in a frame mix likely to increase capture rate.
Learn how a retinal camera can help you build your medical eyecare practice.
How an OCT can transform a practice's care & business potential.
How to help more patients with digital eye fatigue syndrome.
Three ODs give tips on educating patients on sun protection.