Crunching numbers to ensure a profitable new associate hire.
Creating a differentiating patient experience.
Best practices for marketing a new practice.
Distinguishing between boredom and burnout.
A practical alternative to equity for associate retention and practice succession By Stuart Oberman,...
Understand how to break down and monitor data.
The huge impact of a small change in words.
Approaching patient interactions with greater emotional intelligence.
Laurie Sorrenson, OD, FAAO, ABO, reflects on the wins and flops of 2025, plus practical lessons you can use at your practice to experiment smarter and scale faster.
Approaching patient interactions with greater emotional intelligence.
Adding optometric laser procedures to your practice.
Navigating NCCI edits in optometry.
Deciding if and when to add an associate.
The huge impact of a small change in words.
Revenue-generating improvements.
Stoking strong Ortho-K growth.
The tipping point for achieving your target practice growth.
Creating a differentiating patient experience.
The many benefits of a truly modern office By Michael K. Shaheen, OD Oct....
Key occupancy metrics.
Best practices for marketing a new practice.
Insights into fitting Gen Z in contact lenses.
Sensitively interacting with parents of first-time glasses wearers By Laurie Sorrenson, OD, FAAO Oct....

In this course, we will be examining the US lens market as it exists in 2021. We will review techniques for discussing presbyopia with patients as well as advancements in PROGRESSIVE LENSES technology, which can ease the transition into presbyopia best practices for fitting and dispensing progressive lenses.

This course will guide the optician through frame selection, standard alignment, fitting triangle adjustments, frame fit measurements, and the why and how of lens pantoscopic tilt, wrap, and back vertex distance position of wear measurements.
