New data shows variable costs dropping, but a significant knowledge gap remains around what “normal”...
Oct. 8, 2026 Academy 2026 Anaheim, held September 30 – October 3, 2026, was...
By Darren Minnich, OD Sept. 2, 2026 I believe it was Peter Drucker who...
Most practice owners can’t say what their practice is worth. The reason isn’t carelessness—it’s...
Two simple changes to engage and capture the next generation of patients By Kayla...
By Brandon McChesney, OD Sept. 1, 2026 Depending on where you’re located, school is...
By Riya Paranthan, OD August 14, 2026 When I joined a comprehensive multidisciplinary eyecare...
Pair aesthetics with dry eye care to impress and engage your patients By Nishi...
From the cold start and beyond, PECAA supports private practice growth, efficiency and education...
By Robert J. Steinmetz, OD, FAAO Jan. 22, 2026 With every new year comes...
Rather than striving for perfect balance, Laurie Sorrenson, OD, FAAO, suggests focusing on creating a life you actually enjoy—work included.
By Bethany Fishbein, OD Sept. 8, 2026 I’ve written before about Loom being one...
By Vittorio Mena, OD, MS Sept. 21, 2026 Earlier this month on the East...
By Maggie Fernandez September 4, 2026 Over the past 18 years, I’ve had the...
By Laurie Sorrenson, OD, FAAO Sept. 10, 2026 Business books often encourage us to...
