ECPs saw a stronger second half of 2025, according to new report from The...
Retrospective study of nearly 100,000 patients shows Neurolens® with Contoured Prism™ technology delivers statistically...
Consider these practice metrics to monitor as you look at 2025 performance and make...
A metric essential for you to track. By Laurie Sorrenson, OD, FAAO Jan. 17,...
By Shane Foster, OD, FAAO Feb. 17, 2026 With optometry being a legislated profession,...
The many benefits of a truly modern office By Michael K. Shaheen, OD Oct....
By Celesta Ferreira, OD Feb. 23, 2026 A year into opening the doors to...
By Ronald P. Snyder, OD, FAAO Feb. 3, 2026 Investing in dry eye management...
By Robert J. Steinmetz, OD, FAAO Jan. 22, 2026 With every new year comes...
Empowering cold-start growth.
You’ve decided pre-appointing is right for your practice… now what?
Save 10K this year with a new money mindset, and that’s just the beginning...
Embrace a medical optometric model including dry eye care to enhance your financial stability...
How optometric practice owners can turn strategy into execution By Thanh Mai, OD Feb....
Lessons learned from working with a spouse By Bethany Fishbein, OD Feb. 6, 2026...
