How to make an OCT a profitability-builder.
Do these things to ensure your optical promotions pay off.
Turn your next shopping trip into an optical sales tutorial.
Secrets to teaching your opticians to sell multiple pairs.
How to get more seniors in sunwear.
Leverage private label frames to market your practice.
Advice on capturing more of the prescriptions you write.
Find the best frame pricing strategy for your practice.
Learn when to go hard, and when soft, in selling eyewear.
Finding the most profitable inventory mix.
Act now to capture round two of back-to-school sales.
Sponsored Content By VisionWeb Nov. 15, 2017 Making the choice to switch EHR software providers is not a decision that many ODs...
These small changes can make your CL business grow substantially.
What you need to tell teens and parents about contacts.
Let parents know why & how to protect children's eyes from the sun.
Top ways to capture adaptive lens sales.
How to jump-start sales of personalized lenses.
Create and use a process to smartly add instrumentation.
Try these winning optical events to both help patients & increase revenues.
Help patients make the right choice in lens care products.
An easy way to boost your contact lens sales.
Sept. 20, 2017 Personalized progressive lenses are gaining acceptance, and even popularity, among patients, results from Jobson Optical Group’s 2017 Premium Lenses...
How to beat the Warby Parkers & Hubbles of the world.
Make your CL services better for patients--and your practice.
Is it time for an instrumentation upgrade?
Being the optician--at least once--can teach an OD invaluable lessons.
Instruments that are worth every dime--and then some.