New This Week
Highlights from the 2013 VM Global Leadership Summit
Mark Wright, OD, FCOVD, ROB professional editor, encourages ODs to be conversant with new and emerging technologies that will redefine the way an optometric practice functions–clinically and management-wise. The 2013 Vision Monday Global Leadership Summit showcased many such paradigm-changing technologies. Dr. Wright previews some of these innovations, and readers can link to articles and videos on specific presentations that served the conference theme: “Imagination – Invention, Succeeding in a Culture of Change.” >>READ MORE>>
Staff Management
Encourage Positivity:
Re-Focus or Eliminate Negative Employees
By Rachael Click, OD
Employees with positive attitudes create an office with a positive vibe–which patients respond to. Encourage an upbeat staff, and move swiftly to correct or terminate an employee whose negativity brings the whole office down.
>>READ MORE>>
Coding & Billing
Rejected Claims: Understand Why It Happened and Ensure Future Payments
By Eric Botts, OD
When claims are rejected, take steps to understand the reason for the denial and then ensure a similar denial doesn’t happen in the future.
>>READ MORE>>
Doctor-Patient Relations
Doctor-Patient Communication Starters:
Keys to Stellar Service
By April L. Jasper, OD, FAAO
Asking the right questions of patients begins with a doctor who knows how to start the conversation—often the first step in providing stellar service.
>>READ MORE>>
ROB Fast Fact
How Integrated Is Your Practice Management System?
Many ODs are taking care to integrate their practice management software with other electronic and online systems in their office, according to The Vision Council’s VisionWatch 2012 Eye Care Professional Report. Around 68 percent of respondents whose practices had a practice management system said their system was either fully (25 percent) or partially (42 percent) integrated with other equipment. Around 22 percent said their practice management systems were not integrated with other equipment or software. Some 75 percent said their system was integrated with online ordering systems. Independent opticianry chains and large independent locations (independents with more than one location) were especially likely to say they had a practice management system that was integrated with online ordering systems.
Click HERE to read more from Review of Optometric Business professional editors Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVD, on the importance of integrating your key pieces of software and instrumentation.
In Brief
Vision Source Meeting, The Exchange,
Draws Record Attendance
The newly branded annual Vision Source member meeting, The Exchange, hosted more than 3,100 attendees last week at Caesars Palace in Las Vegas, Nev. Along with sessions covering managed care, the eyecare professional (ECP) alliance introduced a new vendor and branded line through MODO, a national television advertising campaign with Transitions Optical, new marketing resources for members and a doctor and staff educational series. >>READ MORE>>
Transitions Optical and Younger Optical Announce “Bright Solutions” City Tour
Transitions Optical and Younger Optics are partnering to host the Bright Solutions city tour, set to stop in 15 cities throughout the US.
>>READ MORE>>
