Ask the Right Questions to Keep Patients in Contact Lenses
By ROB Editors
Asking your patients the right questions about their contact lens use and care will help you pinpoint discomfort that will otherwise lead them to drop out. Contact lens patients, whose return visits to the office are more frequent than those of eyeglasses-only patients, are highly valuable to the practice long term, so reducing dropouts is a key practice builder.
Measure Patient Satisfaction, Learn How to Grow Patient Loyalty
By Ally Stoeger, OD
Gauging patient satisfaction by the right means will provide you with a roadmap to grow long-term patient loyalty.
Use Low-Cost Patient Evaluations
There are four reliable methods for evaluating patient satisfaction thatare either free or available at low cost.
1. Arrange for quarterly, one-on-one meetings with each employee. The specific goal of these meetings is to hear staff impressions of what makes patients happy and what doesn’t. It’s amazing how many employees will never bring this vital information to the practice owner’s attention, unless asked to do so. Also, patients often tell things to staff that they would not mention to “the busy doctor.” Your staff, if asked, can give you valuable feedback about patient experiences in your office.
