Prescribe Contact Lens Solutions for Patient Comfort and Profitability
By ROB Editors
A number of studies confirm what eyecare practitioners have long believed: That a contact lens patient is more valuable to a practice over time than is an eyeglasses-only patient. Keeping a patient in contact lenses is inevitably tied to good lens care compliance, and here an OD can promote good compliance and lens comfort by prescribing branded lens care solutions.
Can No-Shows Be Minimized?
By Paul Klein, OD, FAAO
Patients who fail to show up for appointments cost your practice essential revenues. Calculate how much these “no-shows” cost you, and implement an action plan to fix this drain on your revenues.
Are No-Shows Inevitable?
A patient, from time to time, simply fails to show up for an appointment. Try as we might, we can’t rid ourselves of no-shows.
Are You Willing to Spend Two Hours Each Week to Gain New Patients?
By Nathan Bonilla-Warford, OD
Blogging is a Low-Cost Practice Builder 
Writing a blog presents a no- to low-costopportunity to grow your practice. Use a blog tooutline the strengths of your practice and to highlight new events and practice improvements,
