Practice Management
Insights to Impact
Impact of pandemic A new six -part series of articles and podcasts. Articles in this series detail the insights that 2020 and 2021 taught optometry and how those insights translate to actions that are having a positive impact on the...
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17Elevate Optometry’s Role in Medical Eyecare With a Dry Eye Clinic
By Riya Paranthan, OD August 14, 2026 When I joined a comprehensive multidisciplinary eyecare clinic with three ophthalmologists and myself as the...
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63Choosing Partnerships That Benefit Patients and the Practice
By Steven Saba, OD August 11, 2026 I did not expect to become a practice owner so early in my career, but...
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149What Your Optician Wishes You Knew
When optometrists and opticians are aligned, patient confidence increases, team performance improves and practice growth follows Carissa Dunphy, ABOC August 6, 2026...
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88Full-Scope Care, Powered by the Costco Brand
Building a Practice Around the Patient By Drew Provost, OD August 4, 2026 I grew up with optometry around me, but I...
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127I Paid Attention to Google and New Patients Grew 15%
How being strategic about Google SEO and reviews led to practice growth By Matthew Ward, OD August 4, 2026 There is no...
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154The Number You Can’t See Is the One That’s Moving
Most practice owners can’t say what their practice is worth. The reason isn’t carelessness—it’s that the things drive the number never show...
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160NCOIL Vision Care Plan Model Act: Good Intentions, Unintended Winners
Why a reimbursement floor could backfire on independent optometry By Don Railsback, OD July 28, 2026 Quick summary: Vertically integrated vision plans...
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88The Hidden Costs of ‘Good Enough’ AR Management
A real-world look at how weak accounts receivable processes quietly erode profitability By Jerry Godwin, MBA July 16, 2026 Are you on...
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663Online Frame Gallery Shaves Time Off Visits, Improves Second-pair Sales
July 10, 2026 Napoleon Family Vision, a rural single-location optometry practice in Napoleon, Ohio, shows how a simple, integrated marketing strategy can...
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116Are Your Remote Workers HIPAA-Compliant?
Remote staffing done right: ensuring efficiency, security and HIPAA compliance with remote workers By Peter Cass, OD July 10, 2026 My company,...
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114Where Optometry Practices Lose Margin Before the P&L Shows It
How missed calls, weak recall and front-desk gaps quietly drain optometry margins By Ankit Patel July 6, 2026 Most optometry owners do...
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258What 27 Doctors Told Me About Practice Stress
Staff remains the biggest challenge without proper culture By Kurt Steele, OD July 6, 2026 When I was researching and writing my...
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568Stop Losing Revenue to Unpaid Deductibles
A simple policy change helped improve collections By Matthew Ward, OD July 2, 2026 As a practice owner, one of the least...
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139Coaching vs. Cloning: CEO Mindset
Lessons learned from a first associate hire to the second and how coaching makes a difference By Nick Lillie, OD June 24,...
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190Community-centric Support Drives Cold Start Savings and Long-Term Growth
From the cold start and beyond, PECAA supports private practice growth, efficiency and education By Kennard L. Herring, OD June 24, 2026...
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369One Year In: 8 Lessons From a New Optometrist
By Julianna Dolinski, OD June 9, 2026 Graduation was a dream. You spent a few well-deserved weeks on vacation while waiting for...
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578Leading at the Intersection of Business and Healthcare
Aligning business and healthcare leadership in optometric practice David Schwirtz, OD, FAAO June 5, 2026 “Leadership is not a license to do...
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361Georgia Lions Lighthouse Foundation Brings Exams and Glasses to Students
June 5, 2026 The Georgia Lions Lighthouse Foundation (GLLF) reports serving nearly 70,000 patients from July 2024 through June 2025. GLLF provided...
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400Integrating PBM Into a Modern Optometric Workflow
How retinal photobiomodulation is helping practices move beyond passive AMD monitoring By Walker Shaffer, OD June 2, 2026 Low-level light therapy (LLLT),...
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644Where Revenue Is Won or Lost: Check-In to Paid Claims
Don’t miss an opportunity to improve revenue by identifying collection breakdowns in office processes By Jerry Godwin, MBA June 3, 2026 You...
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731MIPS in 2026: How to Protect Medicare Reimbursement
Important information to know about MIPS in 2026 By Peter Cass, OD June 1, 2026 The Centers for Medicare & Medicaid Services...
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341Exam-Room Education Drives 7.3% Optical Sales Growth
Purposeful, educational exam room conversations lead to increase in optical sales By Brittany Schauer, OD May 12, 2026 Patients have many options...
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222The Silent Cash Flow Killer: Poor AR Management in Your Practice
Are these subtle symptoms impacting your AR management and payment process? By Jerry Godwin, MBA May 8, 2026 Have you ever had...
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745My Holistic Approach to OSD Management
Building a high-touch dry eye and ocular surface disease specialty within a primary care setting By Dana Shannon, OD, FAAO May 7,...
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285Production, Salary, Per Diem: How Associate Optometrists Get Paid
Understanding the hidden mechanics behind three common pay structures By Andrawis Zada, OD May 5, 2026 As an optometrist who has worked...
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903Navigating Medicare and Medicaid in Optometry for Compliance and Profit
A practical guide to Medicare vs. Medicaid vision benefits and avoiding surprise charges By Don Railsback, OD May 4, 2026 Few areas...
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377Eliminate Empty Appointment Slots: Turn Cancellations Into Cash
Put a bulldog at your front desk, and develop a system to eliminate empty appointment slots By Crystal Brimer, OD, FAAO April...
