Technology that boosts care & profitability.
Office environment changes that spur optical sales & new appointments.
Finding a practice buyer that improves your patients' experience.
Try doing these two things to change your capture rate for the better.
Effective ways to market your aesthetic optometry services.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD June 1, 2022 A patient presents at your office for a procedure...
How to access profitability-changing resources.
Technology that significantly bolsters a dry eye practice.
Sponsored Content By Matthew Ward, OD Presbyopic patients are eager to hear solutions that will help them recapture a sense of youthful...
Using financial forecasts to launch a new practice or new services.
Changes that modernize & greatly improve a practice.
Investments that change care & profitability for the better.
The art of successful progressive prescriptions & sales.
Knowing where you're most needed & where you can delegate.
The story behind the creation of a top eyecare ordering platform.
Questions to ask yourself before launching myopia management services.
Small changes that sharply reduce COGS.
Actions to take that change the level of profitability you can achieve.
A spectacle lens spurring one OD's cold-start success.
Making your office a happier place for patients & staff.
Using a healthcare registry to deliver patient-centered care.
Dry eye services that help patients & make profitability soar.
Using modifier 25 to ensure you don't miss out on full reimbursement.
A CL one OD says makes it easier to satisfy multifocal patients.
Creating a timeline for retirement that works for you.
Help marketing--and preserving--your online reputation.
Technology additions that boost care & profitability.