Surmounting independent optometry's greatest challenges.
Sponsored Content By Matthew Alpert, OD, and Robert Chu, OD April 27, 2022 The eyecare industry is consolidating at a frenetic pace....
What Ted Lasso can teach us about creating a fun workplace.
A solution that provides custom online marketing content.
Business books that helped two ODs greatly improve their practice's operations.
Solutions to challenges that changed the trajectory of one practice.
Practice lessons from a surprising place.
Recall technology & approaches that work for dentists & can work for ODs.
Why wide-field imaging is not always enough for a diagnosis.
Helping patients relax to create better, more profitable office visits.
Sponsored Content By Athena Brasfield, OD Optical sales are a challenge to capture in the age of online and big-box retailers. Independent...
A new treatment option for glaucoma patients.
How one scribe evolved into a new team of employees.
The front-desk transformation pleasing patient & improving efficiency.
Why you can't always bundle insurance benefits.
Books that can change your practice management perspective.
Investments for 2022 that are likely to springboard growth.
Better conversations to have with CL patients.
Staff meetings that produce measurable results.
Creating a more inclusive--and profitable--practice.
By Justin Manning, OD, MPH, FAAO March 30, 2022 A cold-start practice offers a blank slate for your dreams and business ideas....
The growth opportunity of catering services to a specific patient population.
Keys to creating a fast-growing dry eye niche.
Conversations that can keep purchases inside your office.
A practice resource that could spur great profitability.
How one OD launched & grew a standout VT practice.
A chance to maximize relationships with other ODs.