All article Articles
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2.3KGeneral ManagementUnlocking Profitability: How I Increased Revenue Per Patient to $1,562
Proven strategies to increase per-patient revenue.
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4.8KFinancesWhat Eyecare Demand & Optical Industry Numbers Say About Your Future as an Independent OD
Numbers-based look at the future of independent optometry.
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1.5KGeneral ManagementBreaking Through the Ceiling: Going from $1.5M to $2-$5M Practice
The tipping point for achieving your target practice growth.
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1.4KMyopia ManagementMy Ortho-K Practice Doubled Its Patient Numbers in Just One Year: Here’s What Worked
Stoking strong Ortho-K growth.
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650General ManagementIndependent OD Survival: How I Got to $2,500-$3,000 Per Specialized Care Patient
Independent optometry survival strategies.
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1.8KStaff ManagementWeighing and Acting on the Decision to Hire an Associate
Deciding if and when to add an associate.
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813FinancesHow Smart, Simple Cost Cuts Boosted My Practice’s Net Profit 4%
Making powerful cost cuts to help propel profitability By Clayton Tyler Boyd, OD, FAAOMS Oct. 8, 2025 When I started seriously looking into...
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1.6KCo-ManagementThe Changes in Our OD-MD Practice That Yielded 35% More Revenue
Revenue-generating improvements.
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1.5KPatient EngagementTwo Word Changes that Transformed Our Patient Compliance & Increased Product Sales 30%+
The huge impact of a small change in words.
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1.2KPatient EngagementSlashing No-Shows 30%: The Impact of Modern Tech and a Patient-First Culture
The many benefits of a truly modern office By Michael K. Shaheen, OD Oct. 1, 2025 Let’s be honest: it’s 2025 and...
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544Staff ManagementThe Associate Hire That Expanded Appointments 14% and Doubled Profit in 12 Months
Crunching numbers to ensure a profitable new associate hire.
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483Software Solutions/EHRWhat You Need to Know About Sharing Patient Records
FAQs about Kno2 By James E. Grue, OD, Ronald P. Snyder, OD, FAAO Oct. 1, 2025 In February 2014, Carequality was launched....
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286Office DesignThe Redesign Projected to Boost Optical Revenue 15%
Redesign stoking optical revenue growth By John A. Manard, OD Oct. 1, 2025 Last summer, I realized our office was due for...
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1.3KPatient EngagementLessons From a New York Restaurant That Changed My Approach to Patient Care
Creating a differentiating patient experience.
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754Coding and BillingBringing on a New Doctor? What to Know About Billing Before They’re Credentialed
How to bill when doctors are not yet credentialed.
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580Staff ManagementAn Easily Overlooked Way to Boost Practice Efficiency and Patient Trust
The importance of spotlighting the role of your opticians By Andrew Bruce, LDO, ABOM, NCLEM, FCLSA Oct. 1, 2025 Most patients who...
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1.2KMarketingFrom Buildout to Launch: My Hands-On New Practice Marketing Plan
Best practices for marketing a new practice.
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1.1KFinancesHow Office Size Impacts Revenue: Key Occupancy Metrics for ODs
Key occupancy metrics.
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709Professional DevelopmentBored or Burned Out? How to Tell the Difference.
Distinguishing between boredom and burnout.
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3.6KPatient Engagement4 Ways to Be More Emotionally Intelligent & Get More Returning Patients & Referrals
Approaching patient interactions with greater emotional intelligence.
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2.3KInstrumentsThe In-Office Laser Procedures That Generated $60,000 in Reimbursement in Our First Year
Adding optometric laser procedures to your practice.
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1.8KCoding and BillingWhat NCCI Edits Are in Coding & Why They Are So Important to Your Optometry Practice
Navigating NCCI edits in optometry.
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804General ManagementThe Power of Early New Year Planning: Growing Our Patient Visits by 14% and Profits by 9%
Planning for the new year in early fall By Miki Lyn Zilnicki, OD, FCOVD, and Jessica Licausi, OD, FAAO, FCOVD Sept. 17,...
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546Contact LensesThe Strategies that Grew Our Daily Disposable CL Share From 50% to 71% in 3 Years
Growing your daily disposable contact lens patient base By Josie Ziegler, OD Sept. 17, 2025 A few years ago, daily disposable contact...
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531Office DesignThe Office Remodel That Increased Patient Volume & Revenue Per Visit
Office remodel powering significant practice growth.
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994Patient EngagementMaking an Outstanding First Impression on Patients With Help from AI
AI assistance in wowing patients.
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183MarketingThe Biggest Marketing Mistake I Made as a New Practice Owner and How You Can Avoid It
Catching and turning around big marketing mistakes.
