Insights From Our Editors
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2.3KWill What’s Happening in Ukraine Impact Your Practice? Here is How it Might.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD March 9, 2022 The conflict in Ukraine and rising inflation may seem...
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2.1KHow to Determine If Staff Are Giving Away Money Via Unauthorized Write-Offs
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Feb. 23, 2022 Your staff may be giving away practice money through...
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2.2KWhen Are Employee Demands for More Money Worth Meeting?
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Feb. 16, 2022 In the midst of the Great Resignation, it’s an...
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2.8KWhat Your Practice Gross Revenue Tells You About What You Need to Do
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Feb. 9, 2022 Jobson Optical Business Tracker provides national and regional optical...
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2.9KHow to Identify Your Most Valuable Employees
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Jan. 26, 2022 Do you know which employees are most valuable, or...
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2.3KSelf-Quiz: What Does the Mood in Your Office Say About How Well Your Practice Is Doing?
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Jan. 19, 2022 Sometimes, insight comes from the strangest places. While looking...
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2.1KDo This to Quickly Identify Disengaged New Hires
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Jan. 12, 2022 Hiring is in the top three issues facing practices...
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2.5K3 Ways Inflation is Impacting Your Practice
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Dec. 29, 2021 Is it possible to take in more money this...
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2.1KHow to Review What Worked in Your Practice in 2021 & Make a 2022 Improvement Plan
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Dec. 15, 2021 Each year your practice experiences hits and misses in...
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2.1KPost-Pandemic Trends: What History Tells Us Is Coming Next
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Dec. 8, 2021 A trip through history may give us insight into...
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2.8K9 Personal Habits to Acquire to Help Both Yourself & Your Practice
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Nov. 17, 2021 Michael Gerber says in his E-Myth practice management book...
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2.6KHow to Train Employees to Respond to Patient Questions & Requests
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Nov. 10, 2021 Patients come to your employees with many questions and...
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2.4K2 Reasons ODs Don’t Follow Best Practices & How to Do Better
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Oct. 27, 2021 Some doctors choose not to follow what are known...
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2.5KHow to Identify & Address Your Leadership Blind Spots
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Oct. 20, 2021 You may be falling short as practice leader in...
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2.2K5 Reasons You Need a Practice Credit Card & How to Pick One
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Oct. 13, 2021 A practice credit card can give you greater purchasing...
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3.9KHow Much Is Your Practice Truly Worth? Here’s How to Find Out.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Sept. 29, 2021 How much is your practice worth today? What number...
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3.7KHow to Retain Your Team During “The Great Resignation”
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Sept. 22, 2021 Employment opportunities have opened up, making it harder for...
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3.0KPoll Results: Is Your Vaccination Status Your Patients’ Business?
How you are handling questions about your vaccination status.
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3.7KTop 7 Current Business Trends That Should Already Be in Your Practice
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Sept. 8, 2021 There are business trendsi that extend beyond optometry that...
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3.3KHow to Identify & Retain Your Top-Performing Employees
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD August 25, 2021 If you have noticed that it’s getting harder to...
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2.5KKeys to Improving Staff Productivity & Retention
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD August 18, 2021 Over the last year our practices have made many...
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3.0KRetirement: Poll Results & Action Plan
What a recent poll says about your retirement plans.
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2.9KWhen Does an Independent Private Practice Stop Being an Independent Private Practice?
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD July 28, 2021 “Independent private practice” is a term over-used in optometry....
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2.5KCOVID Impact: The Latest Findings On the Effect of the Pandemic on ECPs
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD July 21, 2021 The pandemic has been with us for well over...
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3.3KWhat is the Lifetime Value of a Patient?
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD July 14, 2021 It’s common to hear ODs speak of the lifetime...
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3.4KMost Important Actions to Take to Increase Doctor Efficiency
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD June 30, 2021 Providing the best possible care should always be our...
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47.4KCoding and Billing How-To: Corneal Foreign Body Visits
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD May 3, 2017 A patient presents in your office with a corneal...
