ROB Archives

April 19,2011

Be a Pink Eye Care Provider: Make Your Practice the Go-To Source of Treatment

By Jason Miller, OD, MBA,

Steven I . Bennett, OD, FAAO

By educating patients that your practice is the place to turn for treatment of pink eye, you can better serve patient needs while growing your medical model business.

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Accommodate Diverse Cultures to Grow Your Practice

By Kirk L.Smick, OD, FAAO

By Kirk L.Smick, OD, FAAO

If your community is like mine, the patients visiting your practice are becoming more diverse. Understanding how to best accommodate their needs is the first step to ensuring your practice will continue to grow into the next decade.

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Turn Angry Patients Into Practice Advocates

By Sharon Carter

By Sharon Carter

You have an opportunity to be a hero every time an angry patient walks through your door. Turning that patient’s anger into happiness can yield a patient who will stick with you long-term and become an advocate for your practice.

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