The Optometric Minute

Forecast and Track Practice Growth with a Data Dashboard

April 4, 2018

Utilize data to plan the growth of your practice, says Peter Cass, OD. In the past, a spreadsheet was helpful to visualize practice needs and growth areas. Today, data programs like Glimpse, with dashboards of key performance indicators, can improve your ability to plan growth, track and measure it over time.

PROJECT ROI OF NEW INSTRUMENTS. See how many procedures you perform, or how many patients with particular conditions you see per week, to accurately project the profitability of acquiring a new instrument.

INCREASE OPTICAL SALES. Use data tracking to tell you where you need to improve in optical sales, and then provide additional training to improve.

STRENGTHEN PRACTICE VALUATION. Tracking data gives you numbers to use as evidence of your practice’s financial value.

 

Peter J. Cass, OD, is the owner of Beaumont Family Eye Care in Beaumont, Texas, and president of the Texas Optometric Association. To contact: pcassod@gmail.com

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