What you need to do to get more patients to recommend you.
By Andrew Paik, OD Dec. 6, 2017 Patient loyalty is not a given. It’s earned through trusting connections with you and your...
By Maria Sampalis, OD, Ian Benjamin Gaddie, OD, and Brad Dobson, OD Dec. 6, 2017 You can provide outstanding care if you...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Dec. 6, 2017 Medicare provides a great resource that helps you to...
The best way to add an associate to your practice.
Dec. 6, 2017 Optometrists can capture new opportunities in the emerging field of aesthetic optometry, says Bridgitte Shen Lee, OD, of Vision...
Finding the most profitable inventory mix.
How to optimize custom lenses to grow your practice.
Nov. 29, 2017 Eric White, OD, of Complete Family Vision Care Optometry in San Diego, cites the OCT as the leading technology-based...
First in a four-part series By Mark Wright, OD, FCOVD Review of Optometric Business Professional Editor Nov. 29, 2017 What does the...
Nov. 22, 2017 By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Do you know when your patients are lying to...
Can you save independent optometry? Maybe, if you collaborate with other independents.
Is there any reason talented Millennial doctors should want to work for you?
Nov. 22, 2017 Having ready access to key practice performance metrics is essential in any practice sale–and practices that regular track such...
What your patients need to know about Hubble.
Two events for your practice to participate in this month.
How to maximize the advantages of a marketing firm.
Protect your practice--and revenues.
Nov. 15, 2017 A dashboard tracking system like Glimpse enables an OD-owner to pinpoint areas for OD and staff improvement, says Michael...
Sponsored Content By VisionWeb Nov. 15, 2017 Making the choice to switch EHR software providers is not a decision that many ODs...
What you need to tell teens and parents about contacts.
Nov. 8, 2017 You have the opportunity to set a good example for patients by noting that you, too, get an annual...
Sponsored Content By Ryan Parker, OD Nov. 8, 2017 Most of your patients are avid about text messaging, choosing that mode of...
Nov. 8, 2017 The challenging economics of delivering eyecare and eyewear, combined with emerging technologies, are spawning new models of optometric practice....
How to jump-start sales of personalized lenses.