Changes that significantly shifted capture rate--for the better.
Software with the potential to transform optical sales.
A better way to train opticians to work with patients.
Actions to take to better compete as an independent.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD June 8, 2022 Maintaining a high eyewear capture rate is important both...
Try doing these two things to change your capture rate for the better.
Sponsored Content By Matthew Ward, OD Presbyopic patients are eager to hear solutions that will help them recapture a sense of youthful...
The art of successful progressive prescriptions & sales.
Sponsored Content By ROB Editors & Laura DePoe, OD Independent practitioners are leaving money on the table. Take a look at these...
Sponsored Content By Mark Wright, OD, FCOVD Patients come to you for your expertise. They want the care and service you provide...
Sponsored Content By Athena Brasfield, OD Optical sales are a challenge to capture in the age of online and big-box retailers. Independent...
Conversations that can keep purchases inside your office.
Boosting Eyewear Capture Rate Sponsored Content By Patty Casebolt Chief Quality Officer Medical Eye Center Independent optometry has significant challenges, and tremendous...
Additions to your practice that will transform the patient experience.
Providing eye strain relief & enhanced quality of life.
Changes that move the needle on eyewear sales.
Simple ways to make a big, positive impact on optical sales.
The importance of being there exactly when patients need you.
Sponsored Content By Shelley Smith, ABOC, CPOA, and Donald Waugh, LDO Dec. 15, 2021 Insurance verification can be challenging for both practices...
Easy ways to get huge results in optical sales.
Practice-changing improvements boosting care & profitability.