Insights From Our Editors

ROB Toolkit for Reopening

By Mark Wright, OD, FCOVD,
and Carole Burns, OD, FCOVD

May 13, 2020

As you reopen your office, there are myriad challenges to ensure your patients and staff are protected and your practice stays on track financially. Here are ROB articles and other resources that address each of the critical points you need to consider in the reopening process.

To help you think through each area, especially the subtopics, we link to articles and webinars. Our plan is to update this document with new content as it becomes available so you have one place to come to find what you need to know.

Below each subtopic are links to articles and webinars.

Reopening the Practice
Office safety protocols
Centers for Medicare & Medicaid Services (CMS) Recommendations Re-opening Facilities to Provide Non-emergent Non-COVID-19 Healthcare: Phase I

AOA Optometry Practice Reactivation Preparedness Guide

The Vision Council Reopening Guidance

Patient-Flow Plan for Social Distancing & Other Necessities of the New Normal

Our Post-Pandemic Patient Safety Check Process & Other Practice Enhancements

20 Tips For Reopening Amid COVID-19

Coronavirus: Proceed Cautiously

Getting Staff on Board
Guidance & FAQs for Employers Regarding the COVID-19 Coronavirus

Patient Flow
COVID-19: Proactive Rescheduling & Other Ways We Plan to Restart Our Practice

COVID-19: What We Will Be Asking of Patients After Reopening

Patient Communications
How to effectively communicate with patients during COVID-19

COVID Ready Communication Playbook

How We Will Market Our Reopening & Spur Post-Pandemic Sales

Staying Cash-Flow Positive
Managing Financials in Real Time
COVID-19: A Helpful Tool To Use In The Pandemic & Beyond

Optometric Survival Series Part III: How to Reopen Your Practice

Private Practice Financial Tips for COVID-19 Pandemic Survival

COVID-19: The Dashboard Management Technology Getting Me Through It

How COVID-19 Has Changed My Practice Growth Projections

How My Practice Is Using SBA Loan Funds & My Other Practice Survival Strategies

PPP Forgiveness
PPP Loan Forgiveness Calculator & Reopening Action Plan

Now & Post-Pandemic
AOA: COVID 19 and Medicare Telehealth Services

Tele-Optometry: 7 Steps to Implement It in Your Practice

Telehealth Technologies to Get You Through COVID-19

How I Implemented Telehealth in Under 1 Week

Coding for Telehealth: Getting Paid During the Pandemic & Beyond

Telemedicine in Optometry: Reality Check on Its Limitations

Increased Competition
Current Players with New Strategies
With Boomerang Launch, 1-800 Contacts Builds Integrated, Full-Service Vision Business


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