How to keep patient flow moving--while delivering high-quality care.
Why it may be worth offering a marketing internship in your practice.
Ideas for letting your community know about your services.
These questions will take your care to the next level.
How to make patients feel at home--and ready to shop.
How to ensure your patients get the treatments they need.
Speed up patient visits, and create more time for shopping.
How digital technology can boost your relationship with patients.
Strategies for winning against your fiercest competitors.
Improve your patient experience by lessening the wait.
Provide patients with the answers they came to you for.
Telemedicine is gaining traction--time to add it to your practice?
Learn how to use your practice data to compete with business rivals.
How to smoothly--and safely--drop toxic patients.
Tips for turning your practice around with a re-branding.
Ways to market your practice that you may be overlooking.
Tips for making it more likely your patients make a purchase.
Create a sleek, sophisticated office.
Speak in terms that communicate all that you do.
Don't let "little things" wreck your patients' in-office experience.
Tips for making your recall soar.
Three conversations to have with your patients.
By Suzanne LaKamp, OD, FAAO Jan. 31, 2018 When prescribing treatment plans to patients, we try to fully educate them. However, many...
The best way to determine if your marketing is worth the spend.
How to talk to your patients about presbyopia correction options.
Tips for safely & effectively using telehealth.
Respond strategically to negative reviews.