Providing outcome-based healthcare by empowering the patient.
Eyecare technology advancements for enhanced patient experience.
Bad news delivery strategies for optometrists.
Branding to emphasize myopia management.
The value of a prudent, yet liberal, return & refund policy.
A transformative new space for a growing practice.
Communicating the value of your out-of-pocket services.
Improvements that skyrocket patient experience & optical sales.
The huge impact of a small change in words.
A few key ways to bring your practice into the 21st century.
Easy ways to show patients why they should pick you over a competitor.
What not to do--and what to do instead--for a well-designed optical.
Using lighting to transform your office environment.
Smoothing the patient experience & boosting profitability.
The important role played by EQ in retaining patients long-term.
Powering room for growth in a new office space.
Building patient relationships that prime your practice for growth.
Transforming a new space to expand your practice.
Transforming a second location to align with a greater vision.
The best way to inform patients of potentially upsetting news.
Creating office experiences that make families want to return.
Approaching patient interactions with greater emotional intelligence.
3 ODs share how they are exceeding patients' expectations.
Delivering patient education that improves both care & profitability.
Conversations with parents that can change a practice's growth trajectory.
Creating a consistently better experience for patients.
Office environment changes that spur optical sales & new appointments.