OD Excellence Announces 2015 International Vision Conference
April 8, 2015: OD Excellence (ODX) (delivering medical and practice management tools) and PFO Global (manufacturer of advanced lens designs and complete...
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Progressives: Patients Are Primed for Your Message
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDApril 8, 2015Patients already have progressives on their mind when they come in...
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CareCredit Launches Proprietary Digital Card Technology
April 1, 2015: CareCredit has introduced a digital card, enabling mobile payment functionality for all CareCredit cardholders and providers.
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Essilor Announces New ECP University Curriculum
April 1, 2015: ECP University (ECPU), an educational solution to develop best practices and deliver growth through in-person, online and distance learning...
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Serve Growing Need: Diabetic Retinopathy
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDApril 1, 2015You have an opportunity to expand your medical eyecare services, and...
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The Vision Council Releases Low Vision Report
March 25, 2015: The Vision Council has released its latest report, Vision Loss in America: Aging and Low Vision, providing an in-depth...
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SynergEyes Premiers ECP Videos on Duette CLs
March 25, 2015: SynergEyes, a producer of hybrid contact lens technology, announced the release of 48 practitioner interview videos.
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OD Supply: Prepare for Sharp Increase in Competition
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDMarch 25, 2015Your competition for patients will increase sharply over the next five...
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AOA Names Its Optometric Registry “MORE”
March 18, 2015: The American Optometric Association has announced the name that it has selected for its optometric registry—MORE (Measures and Outcomes...
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CareCredit & VSP Partner in New Program
March 18, 2015: CareCredit and VSP Vision Care (VSP) announced an exclusive agreement to educate VSP’s nearly 70 million members and CareCredit’s...
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Sport Eyewear: Generating Revenue in Your Practice
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDMarch 18, 2015Among sport eyewear sold, protective eyewear generates the most revenue for...
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OD Excellence Announces Pre-Testing Evaluation
March 11, 2015: OD Excellence (ODX) has announced the addition of Pre Testing Evaluation as part of its programs offered.
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AIR OPTIX COLORS CLs Available in Plus Powers
March 11, 2015: Alcon has extended the line of AIR OPTIX COLORS contact lenses to include plus power lenses for patients with...
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Buying Groups & Alliances: Expand Your Purchasing Power
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDMarch 11, 2015Contact lenses are the most common product ECP practices purchase through...
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Essilor Launches “Change Your View” Sweepstakes
March 4, 2015: Essilor of America is giving eyecare professionals a chance to win prizes, including an Alaskan sightseeing adventure and monthly...
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ROB Presents: “Closing the Gap Between Cost & Care” at Vision Expo
March 4, 2015: “Closing the Gap Between Cost & Care” is the theme for a lunch’n’learn event to be held at Vision...
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Kids, Tweens & Teens: What is Most Important in Frames Selection?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDMarch 4, 2015Eyecare providers have found that the most important characteristics of the...
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National Expert Panel: Need for Vision Screenings & Care for Pre-School Age Children
February 25, 2015: The National Expert Panel (NEP) of the National Center for Children’s Vision and Eye Health (NCCVEH) at Prevent Blindness...
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Nine of 10 Say Visual Disturbances Impact Work
February 25, 2015: Nine out of 10 employees say that the quality of their work has been negatively impacted by problems with...
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Understanding the Online Eyewear Consumer: Who Do They Buy From?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDFebruary 25, 2015Americans who go online to purchase eyewear prefer to purchase from...
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HOYA Vision Care Launches Online Development Training and CE
February 18, 2015: Hoya Vision Care announced the launch of Empower U, a 24-7 online training and continuing education program designed specifically...
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Practices of Distinction Launches 2015 Tour
February 18, 2015: Distinctive Strategies & Leadership has launched a series of one-day seminars, Navigating the Path to a Practice of Distinction,...
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Why Do Your Patients Stop Wearing Contact Lenses?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDFebruary 18, 2015It might be time for a conversation with patients about contact...
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EyeXam Patents Mobile Vision Screening App & Expands Leadership Team
February 11, 2015: EyeXam, the developer of a mobile vision screening app, announced that the US Patent and Trademark Office has issued...
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The Power Practice Launches Practice Metrics Software Program
February 11, 2015: The Power Practice, a practice consulting service that strives to help OD-owners to achieve their practice growth potential, is...
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How Many Plano Sunwear Sales Do Independent Opticals Lose?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDFebruary 11, 2015Independent opticals, including those inside optometric practices, may want to step...
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Transitions Optical’s New Consumer Campaign: See Life Through a New Lens
February 4, 2015: Transitions Optical announced it is about to roll out "See life through a new lens," a new consumer PR and...
