Editorial & News

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    New Diabetic Retinopathy Tool

    Sept. 7, 2016: Eyenuk has announced CE Mark and the commercial launch of EyeArt 2.0, a fully automated diabetic retinopathy screening software.

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    AOA Celebrates Paraoptometric Recognition Week

    Sept. 7, 2016: The American Optometric Association (AOA) has designated Sept. 18 to 24 as Paraoptometric Recognition Week for 2016. 

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    Prepare for Affordable Care Act Changes

    By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDSept. 7, 2016More patients coming into your office are insured, statistics released in...

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    Blue Light Accredited CE Tour to Visit 14 Cities

    August 31, 2016: A continuing education course about blue light is being offered to eyecare professionals in 14 different cities. 

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    Eyecare Needs of Children are a Focus at Vision Expo West

    August 31, 2016: International Vision Expo West will feature a variety of education sessions geared toward children’s eye health, as well as...

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    Market Opportunity: Stress the Benefits of New Eyewear

    By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDAugust 31, 2016Consumers may be more open to purchasing eyewear when needed, but...

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    Transitions Optical Introduces English & Spanish Product Reference Cards

    August 24, 2016: Transitions Optical has released two new Family of Brands Product Reference Cards that eyecare professionals can use as an...

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    Alcon Appoints JeanMarie Davis, OD, to Key Position

    August 24, 2016: Alcon has appointed JeanMarie Davis, OD, FAAO, as Director of Professional Relations & Practitioner Partnerships as part of the...

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    Practice Protection Mandate: Prevent HIPAA Violations

    By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDAugust 24, 2016You may be surprised at how at risk your practice is...

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    Oakley Launches Limited Edition Green Fade Collection

    August 17, 2016: Oakley has launched Green Fade, a limited edition hand-painted eyewear collection for athletes.

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    New Optical Community Campaign to Encourage Pre-K Eye Exams

    August 17, 2016: Optometry Giving Sight, Vision Impact Institute and VSP Global have launched the Kids See: Success Campaign to advocate for...

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    Market Opportunity: Add More Children Patients to Your Practice

    By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDAugust 17, 2016Only a small percentage of your patients are children, findings from...

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    Device Launched that Enables Self-Guided Vision Tests

    August 10, 2016: Smart Vision Labs has introduced the SVOne Enterprise system, a vision testing platform that could allow for self-guided vision...

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    New Webinar Series on EHR Coaching from VisionWeb

    August 10, 2016: Ian Lane, OD, vice president of professional relations for VisionWeb, will host a four-part webinar series that will walk...

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    Essilor Sun Solution Debuts New Colors and Coatings

    August 3, 2016: The Essilor Group division dedicated to sun plano lenses is debuting new lens colors and coatings.

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    ZEISS Digital Refraction Technology Announces EHR Integration

    August 3, 2016:  ZEISS announced the wireless integration of its Essential Line of digital refraction instruments with electronic health record systems including...

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    Patient Education Opportunity: Address Patients Who Don’t Wear Sunwear Protection

    Show patients why they should wear sunglasses.

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    The Vision Council Launches New Eyecessorize Web Site

    July 27, 2016: The Vision Council’s Eyecessorize campaign, which aims to promote the fashion and lifestyle aspects of eyewear, has launched a...

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    CooperVision Introduces a CL for Digital Device Users

    July 27, 2016: CooperVision, Inc. has announced the introduction of Biofinity Energys contact lenses with Digital Zone Optics, specifically created for digital...

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    Market Opportunity: Prescribe Personalized PALs

    By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDJuly 27, 2016Offering personalized progressives could set you apart from your competitors, findings...

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    New AngioVue Retina Imaging System Available

    July 20, 2016: Optovue (OCT) and OCT angiography (OCTA) recently announced the immediate availability of AngioVue Retina, a proprietary imaging system that...

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    Market Opportunity: Learn What Matters to Patients in Sports Sunwear

    By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDJuly 20, 2016Your patients have preferences for sports sunwear that are worth learning...

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    Bausch + Lomb Introduces Enhanced Online Rebate Program

    July 13, 2016: Bausch + Lomb announced the introduction of its updated rebate website for its portfolio of contact lenses, offering patients...

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    Prevent Blindness Launches Virtual Forum

    July 13, 2016: Prevent Blindness is launching The Focus Initiative, a virtual forum for those working in the vision and public health...

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    ACUVUE Introduces New Monthly CL

    July 20, 2016: Johnson & Johnson Vision, Care Inc., announced the U.S. launch of ACUVUE VITA Brand,  a 30-day daily wear contact...

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    Career Opportunity: Reap the Financial Rewards of Practice Ownership

    By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDJuly 13, 2016As years in the position increase the compensation goes up significantly...

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    Shamir Launches Spark Mi Measurement Device

    July 6, 2016: Shamir Insight is launching its newest measurement device, Spark Mi. Shamir’s new device looks and acts like an ordinary...

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