ROB Archives

April 26,2011

The Importance of Submitting High-Risk Diagnosis Codes

By John Lahr, OD, FAAO

Video 4-26-11

John Lahr, OD, FAAO medical director of EyeMed, explains how submitting high-risk codes for diseases such as diabetes, hypertension and high cholesterol is critical to tracking these high-risk conditions. Submitting high-risk diagnosis codes also may be key to maintaining panel status.

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Top Tips on Sales Presentations in the Optical

By ROB Editors

Robert Bell, Founder EyeCoach

By guiding patients to choices that best suit their needs, your dispensary staff can increase patient satisfaction. Two sales presentation specialists offer their top tips.

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Hitting the Staffing Sweet Spot How to Compute Optimal Staff Size

By Judith Lee

By Judith Lee

What is the magic number of staff you need to best serve patients–without draining profits? Regularly running a staff-size reality check can keep your practice budget and revenues on target

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Manage Negative Online Reviews to Win Over Patients

By Nathan Bonilla-Warford, OD

By Nathan Bonilla-Warford, OD

Critical reviews of your practice on blogs or medical ratings sites provide an opportunity for you to win back unhappy patients, and gain new patients

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ROB Fast Fact

More than Half of ECPs Contact Patients

ROB Fast Fact

Some 51.4 percent of eyecare professionals surveyed for Jobson Research’s Nov. 2010 Internet Usage Study say they contact patients via e-mail. The remainder says they never use e-mail to contact patients.


In Brief

EyeMed Vision Care Introduces Diabetic Care Benefit

In Brief

EyeMed Vision Care, a vision benefits company and part of Luxottica, introduced a new diabetic eye care benefit that provides follow-up care and supplementary diagnostic testing for patients with diabetes. Under this new benefit, patients can receive office service visits every six months to monitor for signs of diabetic complications. In addition, diagnostic testing is covered by the EyeMed Diabetes Eye Care benefit every six months. This may include photo-documentation of diabetic retinal findings or laser scanning to detect the earliest stages of swelling of the retina.


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