Making contacts lenses a patient-pleasing profit center.
Dry eye By Ada Noh, OD April 16, 2025 As a dry eye specialty practice, I learned that investing in the right...
Fighting legislation damaging to ODs.
Effective patient conversations in eye care.
Contact lens purchase factors & consumer search trends.
Dry eye center growth strategies for optometrists.
Unique lenses for migraine relief.
Providing an advanced treatment that also transforms profitability.
Optometry patient retention and sales strategies.
Boosting contact-lens profitability.
Importance of meibography in dry eye treatment.
Building a niche in specialty contact lenses for myopia control.
How optometrists are shaping cataract surgery outcomes.
Successfully launching dry eye & aesthetic optometry services.
Recall technology & approaches that work for dentists & can work for ODs.
Speeding cold-start growth with a suite of advanced eyecare technology.
Accurately measuring carotenoid levels.
Topography innovation in optometry.
Healthcare anxiety and doctor-patient communication
Strategies for bringing wayward CL patients back to your office.
Providing outcome-based healthcare by empowering the patient.
Mastering patient flow for specialty contact lens patients.
Providing a high level of care--and efficiency--when seeing children CL patients.
A few key ways to bring your practice into the 21st century.
Insights into what parents need to learn about myopia management.
Scheduling change that helps patients & bolsters per-patient revenue.
Targeting in-office medical service messaging to individual patient needs.