Help to increase profitability by getting marketing & practice management support.
Teaching opticians how to sell more multiple pairs of eyewear.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD August 10, 2022 Do you have a consistent, effective system for selling...
Boosting net profit without sacrificing your staffing budget.
Software with the potential to transform optical sales.
Investments that the trajectory of a practice.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD June 8, 2022 Maintaining a high eyewear capture rate is important both...
Sponsored Content By Matthew Ward, OD Presbyopic patients are eager to hear solutions that will help them recapture a sense of youthful...
Investments that change care & profitability for the better.
Sponsored Content By Athena Brasfield, OD Optical sales are a challenge to capture in the age of online and big-box retailers. Independent...
A practice resource that could spur great profitability.
Sponsored Content By ROB Editors Your patients want to buy from you–if you have both an eyewear selection and optical that works...
Sponsored Content By Dave Anderson, OD Serving patients while delivering superior care and maintaining a profitable practice is a steep challenge. Fortunately,...
Sponsored Content By Patty Casebolt Chief Quality Officer Medical Eye Center Independent optometry has significant challenges, and tremendous opportunities. The right practice...
Building co-management relationships that result in better care & profitability.
Strategies that will allow you to profit despite the pressures of managed care.
The difference instate rebates make to patients & profitability.
The importance of being there exactly when patients need you.
A new way of approaching presbyopia care that aligns with the new drops.
The resource helping one practice's revenue per patient soar.
Transforming profitability with an outsource billing solution.
Technology that changes the patient experience & profitability.
Easy ways to get huge results in optical sales.
A way to help patients while significantly improving profitability.
Videos on fitting & prescribing specialty contact lenses.
Practice-changing improvements boosting care & profitability.
Digital marketing keys to boosting appointment bookings.