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  • 2.0K

    New: A Device That Monitors Eye Activity

    March 30, 2016: Optical device company Eyes 4 Lives has created a device to monitor an individual’s screen interaction in real time...

  • 1.9K

    AOA & ADA Urge Support of Dental & Optometric Care Access Act

    March 30, 2016: The American Optometric Association doctors and students, along with American Dental Association (ADA) members—called on lawmakers’ support of H.R....

  • 1.9K

    Marketing Opportunity: Reach Patients Where They Are

    By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDMarch 30, 2016You have an opportunity to be ahead of the curve by...

  • 1.9K

    Welcome Patient Questions: Keys to Improving Lives

    March 30, 2016: Brian Chou, OD, FAAO, advises colleagues to make patients feel free to ask the doctor and staff questions. Seemingly...

  • 6.0K

    What the Ritz-Carlton Teaches Us About Motivating Staff

    By Jennifer Jabaley, ODMarch 30, 2016A motivated staff is a well performing staff. How do you incentivize your staff to deliver the...

  • 3.6K

    EHR: Boost Co-Management

     By Scott A. Jens, OD, FAAOElectronic health record systems streamline work flow and facilitate referrals. Efficiency = profitability.   

  • 2.1K

    Patient EHR Portals: Strategies to Meet Mandated Patient Use Levels

     By Scott A. Jens, OD, FAAOMeaningful Use Stage 2 requires that patients use the secure patient portal that you provide. Here are...

  • 1.8K

    EHR: Your Patient Education Tool

     By Scott A. Jens, OD, FAAOBeyond providing efficiency, electronic health records can help you to educate your patients about maintaining their eye...

  • 3.2K

    Create Memorable Practice Events

    Ideas for practice events that draw new patients in.

  • March 16, 2016

    New This Week Capture the High-Growth Millennial Market Matthew Alpert, OD, pinpoints high growth potential with Millennials, who now are the prime...

  • 1.7K

    Multi-Office Practice Leaders to Meet at Conference Before VEE

    March 23, 2016: Members of Opti-Port, a national alliance of multi-office eyecare providers, will meet at the semi-annual Opti-Port SPARK Conference on...

  • 2.0K

    drchrono Offers Mobile Patient Insurance Card and Credit Card Capture

    March 23, 2016: drchrono, an electronic health record and practice management platform on the iPad, iPhone and web, is releasing a new...

  • 2.0K

    Market Opportunity: Promote Durability & Style in Your Optical

    By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDMarch 23, 2016Emphasizing the durability and style of your optical products could pay...

  • 1.9K

    Set a Strong Career Business Plan

    March 23, 2016: Kenneth Daniels, OD, FAAO, Dipl. ABO, owner of See Life - Hopewell & Lambertville Eye Associates in Hopewell and Lambertville, N.J.,...

  • 2.6K

    Should You Close Your Practice to New Patients?

    By Peter G. Shaw-McMinn, ODMarch 23, 2016Closing your practice to new patients may, ironically, be just the practice builder you've been looking...

  • 4.6K

    Use a P&L Statement to Track Performance and Grow Your Practice

    By Ken Krivacic, OD, MBAApril 13, 2016A profit and loss statement is the best measure of how your practice is performing financially....

  • 3.6K

    Grow Revenues by 10 Percent by Using a Business Consultant

    How to work with a consultant to grow your practice and profitability.

  • 1.7K

    Homeopathic Eye Drops: Clinical Tool, Revenue Generator

    By Michael J. Dunn, ODMarch 30, 2016Natural homeopathic eye drops can be part of your treatment plan for a variety of ocular...

  • March 9, 2016

    New This Week Bring Your Optometric Skills Back Home A. Blake Hutto, OD, describes the satisfaction of returning to his hometown after...

  • 3.0K

    New iPhone Fundus Camera and Mobile App

    March 16, 2016: The Volk iNview is a new ophthalmic camera device able to capture wide-angle digital color images of the fundus...

  • 2.3K

    Nominations Open for the Dr. W. David Sullins InfantSEE Award

    March 16, 2016: Optometry Cares—The AOA Foundation and the InfantSEE program are accepting nominations for the 2016 Dr. W David Sullins Jr....

  • 2.5K

    Market Opportunity: Have the Conversation About Outdoor Eyewear

    By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDMarch 16, 2016If you haven’t already stepped up conversation with patients about the...

  • 2.1K

    Capture the High-Growth Millennial Market

    March 16, 2016: Matthew Alpert, OD, owner of Alpert Vision Care, in Woodland Hills, Calif., and Wink Optometry in Calabasas, Calif., pinpoints...

  • 2.5K

    Nine Ways to Market Your Medical Eyecare Services

    By Troy Humphreys, OD, FAAOApril 20, 2016Let patients know you do more than glasses and contact lenses by strongly marketing your medical...

  • 2.6K

    Manage Staff Schedules for Cost-Efficiency & Full Coverage

    By Stuart J. Thomas, OD, and Ellen Byrum-Goad, LDOApril 6, 2016Manage staff schedules and cross-train for an efficient office where costly service breakdowns...

  • 3.3K

    Install a Referral System–and Track Your Growth

    How one practice encourages patients to refer friends and family.

  • March 2, 2016

    New This Week Train Your Patients in What to Expect Kelly MacDonald, OD, of Nashua, N.H., says that ODs should train their...

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