How to beat competitors & bring in new patients.
Jan. 24, 2024
Independent optometrists are facing pressure from inflation and stiff competition from larger retailers in both the bricks-and-mortar and online worlds. Robert Herjavec, founder of the Herjavec Group and star of ABC’s Shark Tank, shared with Review of Optometric Business Editor-in-Chief Margery Weinstein what he believes consumers are most looking for when deciding where to receive their eyecare. Herjavec participated in an Alcon-sponsored TOTAL Event in New Orleans during the week of the 2023 American Academy of Optometry meeting.
(1 min, 20 sec video)
This isn’t the first time Robert Herjavec has shared his insights with ROB. Here are two previous interviews:
Shark Tank’s Robert Herjavec Shares How to Plan for a Profitable New Year in Your Practice
Talking Small Business Success with Shark Tank’s Robert Herjavec
