Webinar

“Through the Generational Looking Glass”

An ROB Webinar with Jason Dorsey for Transitions

Jason Dorsey, president of The Center for Generational Kinetics, shares key findings from The Eyeglass Consumer, a proprietary study that his organization conducted for Transitions Optical. In this one-hour webinar, ODs and key staff will learn to recognize generational variations in attitudes and behavior when it comes to various aspects of eyecare and eyewear including Transitions Adaptive lenses. Participants will also learn to apply these findings to help patients fulfill all of their eyewear needs.

To learn more about this study, please visit the Transitions web site:
http://trade.transitions.com/generations

 

Contact Jason Dorsey at jdorsey@jasondorsey.com.

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