Ophthalmic Lenses
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790
Gain a Competitive Advantage: Multiple Ophthalmic Lens Edgers
By Oliver Lou, OD, Having multiple ophthalmic lens edgers in house gives you an "edge" over competing optical retailers. You capture major...
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497
Success with Personalized Lenses Requires Patient Education
By Rajeev Raghu, OD, FAAOOffering personalized lenses is a premium option that can set you apart from competing practices and online optical...
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839
Spotlight Personalized Lenses with a Lens Education Center
By Jeffrey Rohlf, LDOCreate a lens education center where you can walk patients through the personalized lens measurement process and demonstrate the...
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421
Offer Personalized Lenses as a Practice Differentiator
By Russ TolarReinforcing the message from doctor to optical staff--and involving the patient--improves the chances that the patient will end up with...
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536
Treat Computer Vision Syndrome with the Right Ophthalmic Lenses
By Nathan Bonilla-Warford, ODProviding ophthalmic lenses to patients challenged by computer vision syndrome will enhance the vision of patients while expanding the...
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415
Pediatric Lenses: Encourage Parents to Buy Best Possible Lenses for Children
By Katie WolfordBy prioritizing the health and comfort of children's eyes, your practice can work with parents to help them provide children...
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865
The Optometrist to Dispensary Hand-Off: An Open Dialogue Can Improve the Outcome
By Mark HintonReinforcing the message from doctor to optical staff--and involving the patient--improves the chances that the patient will end up with...
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715
Prescribing From the Chair
By Mark Wright, OD, FCOVDWhen optometrists treat an eye infection, they prescribe a pharmaceutical agent by brand name: “We are going to...
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595
Polarized Rx Sunwear = Prime Revenue Opportunity
By ROB EditorsOffering your patients ready-made lens packages simplifies the often confusing lens presentation process. In the past, lens presentation involved presenting add-ons,...
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682
Presenting Ophthalmic Lens Features: Sell Total Lens Packages
By ROB EditorsOffering your patients ready-made lens packages simplifies the often confusing lens presentation process. In the past, lens presentation involved presenting add-ons,...
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472
Seal the Sale: Bundle in the Exam Room
By Mark HintonUse your authority as doctor to prescribe multi-treatment lenses to patients while they are in your exam chair. Your recommendation...
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397
Reduce Remakes by Listening to Patients–and Training Staff to Troubleshoot Problems
By Anne-Marie Lahr, ODRemakes can sink you. But you can reduce your remake rate by learning to better listen to your patients --and...
