How to predict the behavior of your staff & patients--and yourself.
A new potential opportunity for integrative eyecare.
Artificial intelligence gives you a new tool to fight blindness.
A few ways to boost your practice's use of Instagram.
Tips for creating your most productive staff.
Exit interviews of out-going employees shows you areas for improvement.
How to recover and continue to prosper after a natural disaster.
Improve your patient experience by lessening the wait.
Here's how to get more money for your practice.
How one OD made PE work for his patients and himself.
Tips for creating both a profitable online and offline optical.
A lens style conversation to have with patients.
A possible new, high-tech solution for patients in need of corneas.
New messaging from Alcon to your patients.
By Mark Wright, OD, FCOVD,
and Carole Burns, OD, FCOVD
Do you know the kinds of marketing, and optical offers, that resonate with parents? Here is how you can ensure the messages you send to patients in your optical encourage sales of children’s eyewear.
Here's how to get the greatest ROI when marketing medical eyecare.
A guide to mastering challenging conversations with patients.
The coding & billing rules you need to know.
Clean up your costliest coding mistakes.
The secret to making glaucoma services good for patients--and you.
Tips to help you prepare to grow medical eyecare.
Possible new tool to manage glaucoma.
Tricks to using the annual report from your distributor to be more profitable.
Business Development Representative
St. Louis, MO
Customer Support Specialist