Can you save independent optometry? Maybe, if you collaborate with other independents.
Changes to make to gain efficiencies & see more patients.
These are the key instruments you need to serve seniors.
Pinpoint ways to increase your revenue-per-comprehensive exam.
How to make patients feel at home--and ready to shop.
Provide patients with the answers they came to you for.
How to optimize low-vision care.
Prepare your practice to better serve glaucoma patients.
Educate patients about the dangers of blue light, and offer eyewear solutions.
Tips to prescribe & sell more sports lenses.
Tips for creating your most productive staff.
How a staff hierarchy makes for a better practice.
Contacts to enhance the lives of astigmatic patients.
Glasses that can help your dry eye patients.
By Mark Wright, OD, FCOVD,
and Carole Burns, OD, FCOVD
Do you know when your patients are lying to you? Here are some of the most common lies your patients tell you, how you can tell when they’re lying, and what you can do about it.
Improve your patient experience by lessening the wait.
How to make your frame board a patient-pleasing money-maker.
Make your office experience worth returning to.
Here are resources to let more patients know about your practice.
Show patients you do more than just glasses and contacts.
How to maximize the advantages of a marketing firm.
A glimpse of the future of eyewear sales.
These small changes can make your CL business grow substantially.
Here's how to get the greatest ROI when marketing medical eyecare.
What it takes to create a profitable dry eye center.
Certified Ophthalmic Assistant