Easy-to-implement strategies that significantly reduce burnout.
Transforming a second location to align with a greater vision.
Specific actions you can take to reduce feelings of burnout.
Unconventional hiring strategies that delivered better care & higher profitability.
How one OD opened an immediately profitable second location.
Actions to take to better compete as an independent.
Practice lessons from a surprising place.
The big gains you can realize from remote positions.
Strategies to make thriving as an independent more likely.
Getting the most powerful ideas out of industry events.
New treatments to help patients AND increase profitability.
Tactics to create your ideal team.
Changes spurred by the pandemic that will permanently benefit patients & practice.
What to do when staff has been exposed to or tests positive for COVID-19.
Changes that provide a better patient experience while generating revenues.
Investments to help you improve patient care & increase revenues.
Actions to take to get patients back into your office.
By Ian G. Whipple, OD June 17, 2020 The COVID-19 practice shutdowns, which typically lasted at least two months, have taken a...
By Ian G. Whipple, OD May 13, 2020 With practices slowly reopening across many parts of the country, it is now time...
Why & how one OD is retaining his staff during the crisis.
A practice owner shows how he created a new, exciting office space.
Feb. 26, 2020 Optometry is facing challenges from competitors like online retailers, optical chains and a new consumer mindset. People want their...