Strategies for creating a vibrant practice--even in the midst of a pandemic.
System to track how metrics are trending to speed practice recovery.
A web site to help you manage patient flow during the pandemic.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD July 15, 2020 In reopening our offices, we all have implemented significant...
Three practice owners' approaches to managing through the pandemic.
How your recall strategy can help your practice recover.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD July 8, 2020 The pandemic has touched all facets of our lives,...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD July 1, 2020 The Small Business Administration (SBA) updated its forgiveness guidelines...
Helpful resources to operate your practice successfully during the pandemic.
The crucial factors impacting your practice's capacity to recover from the shutdown.
By Maria Sampalis, OD July 1, 2020 After months of practice closures, your patients need you–and you need them. With patients returning...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD June 24, 2020 With all states now open for business, people are...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD June 17, 2020 Many disruptive trends were accelerated by the pandemic. Years...
Staff training actions to put on your immediate agenda.
By Ian G. Whipple, OD June 17, 2020 The COVID-19 practice shutdowns, which typically lasted at least two months, have taken a...
Creating a safe & comfortable exam-room experience.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD June 10, 2020 The COVID-19 shutdown resulted in significant revenue loss. Here...
By Kirk Lauterback COO, Shopko Optical June 10, 2020 It’s no secret that our lives have changed radically in the wake of...
New information on likelihood of consumers to visit your optical shop.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD June 3, 2020 The lessons continue on what patients, support staff and...
Key messages to communicate to staff and tips on keeping the office safe.
How your practice & patients are managing the new normal.
A webinar to help you better care for patients' eyes during the COVID-19 crisis.
By Michael Kling, OD June 3, 2020 As we reopen our practices, our patients’ experience has changed, including their time in our...
The eyewear many of your patients need right now.
By Mark Wright, OD, FCOVD and Carole Burns, OD, FCOVD May 27, 2020 Reopening practices after the COVID-19 shutdown can come with...
What challenges of reopening mean to a small practice.