The new, more-accurate-than-ever way to treat eye misalignment.
By Benjamin Kachelman, OD April 21, 2021 Professional networking can take you to new heights as an optometrist. You can meet people...
The profitable opportunities presented by small practices.
Asking the right questions in the exam room to bring in new patients.
By Margaret L. Gibson, OD April 14, 2021 The COVID-19 pandemic is the most devastating international crisis most people alive today have...
A new technology to revolutionize dry eye treatment & aesthetic optometry.
How to get talking about your practice again and spurring visits.
Prescribing from the chair to increase patient satisfaction & eyewear capture rate.
Creating a winning growth plan, including how to set goals with staff.
What the right buyer can do for both you & your patients.
Eyewear that protects patients from injury & generates revenues.
Using technology to its fullest potential to improve care and boost revenues.
How an online contact lens ordering system can increase CL sales.
Promoting diversity, equity & inclusion in optometry--and in your own practice.
How ODs can optimize the American Rescue Act of 2021.
How to do ever better for patients while building profitability.
Using special offers to help patients & generate greater revenues.
Creating concierge-level service that differentiates a practice.
Changes spurred by the pandemic that will permanently benefit patients & practice.
Implementing bonus plans to increase employee morale & increase revenues.
Using dark adaption testing technology to help patients & grow profitability.
Sponsored Content By John Sailer March 10, 2021 From modest beginnings, Heidi Q.T. Pham-Murphy, OD, broke through cultural and socioeconomic barriers and...
Using the new E/M codes to maximize reimbursement in optometry practices.
Key actions to ensure a better-trained staff.
Tips for prescribing & selling the best multifocal CL for patients.
Insurance authorization tool that increases efficiency & creates a better patient experience.
Why to use Direct Secure Messaging to communicate with other healthcare practices.