Deciding if and when to add an associate.
Creating a differentiating patient experience.
A program empowering promising employees.
Building leaders by spurring them to answer their own questions By Laurie Sorrenson, OD, FAAO July 9, 2025 After practicing optometry for...
Facing the Mirror: self-reflection in optometric practice By Laurie Sorrenson, OD, FAAO May 7, 2025 In the day-to-day challenges of running an...
Getting help implementing success strategies.
Taking a cue from masterful hospitality businesses.
Optometric business efficiency By Thanh Mai, OD Jan. 15, 2025 ODs tend to groom their kittens too often. It’s my metaphor for...
Investing in your team to make care & profitability soar.
Transforming optometry practices: The power of saying yes to bold ideas By Bethany Fishbein, OD Dec. 11, 2024 Imagine if every time...
Success strategies for optometric practice management By Laurie Sorrenson, OD, FAAO Nov. 6, 2024 I recently came across an article on Inc.com:...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Nov. 30, 2022 Engagement for both team members and patients is essential...
Solutions to challenges that changed the trajectory of one practice.