All practice growth strategies Articles
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1.9KCo-ManagementThe Changes in Our OD-MD Practice That Yielded 35% More Revenue
Revenue-generating improvements.
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366Office DesignThe Redesign Projected to Boost Optical Revenue 15%
Redesign stoking optical revenue growth By John A. Manard, OD Oct. 1, 2025 Last summer, I realized our office was due for...
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1.0KGeneral ManagementHow We Make Back-to-School Our Most Profitable and Impactful Season
Maximizing back-to-school season.
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1.5KNews BriefsTop Information Your Patients Search for Online About Contact Lenses
Insights into what your patients look for online about CLs.
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1.5KCold StartTaking My Cold-Start Optometry Practice to 25% Growth—and the Secrets Behind Profitable Success
Empowering cold-start growth.
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1.1KDry Eye And Aesthetics2 Dry Eye Investments Generating $125K+ Yearly
Making big dry eye investments pay off big-time.
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1.8KFrom Our EditorsOur Automated Glasses Warranty System that Generated $48K in 4 Months
Glasses warranty system By Laurie Sorrenson, OD, FAAO April 2, 2025 Many optometry offices offer warranties, typically included in the price of...
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1.5KContact LensesHow We Increased CL Profitability 30% & Are Planning to Drive $10K More Profit Per Patient by Age 70
Boosting contact-lens profitability.
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2.0KNutrition & Aging3 Changes that Brought a True 21st Century Experience to Our Patients
21st century innovations in eyecare.
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1.3KFrom Our EditorsFrom Surface to Substance: The Art of Meaningful Goal Setting
Setting meaningful goals for optometry practices By Bethany Fishbein, OD Jan. 8, 2025 It’s the second week of January– have you set...
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4.1KGeneral ManagementHow to Add a Service to Your Practice that 1-in-8 Americans Need
A new way to help patients while growing your practice.
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3.6KGeneral ManagementThe Investments that Have Resulted in 1,000 New Patients
An effective way to build your patient volume and profitability.
