All patient trust Articles
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804FramesInspire Patients to Say “YES” to the Specs Without It Feeling Salesy
Turning opticians into patient-pleasing, high-producing salespeople.
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323Myopia ManagementThe Collaborations in Myopia Management that Led to a 40% Boost in Patient Referrals
Amplifying your myopia management practice.
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682Practice ManagementWhat to do to Avoid Malpractice Claims
Protecting yourself from malpractice claims.
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802Staff ManagementWhat Should Be in an Associate OD Contract?
Key components of associate agreements.
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658Insights From Our EditorsAre You Being Stolen From? What Happened to Me & How to Avoid It Happening to You.
Safeguarding your optometry practice against embezzlement By Laurie Sorrenson, OD, FAAO Jan. 2, 2025 In business, there’s a saying: “You’ve either been...
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854Insights From Our EditorsWho Should Get the “Freebies” in an Optometry Practice?
Optometry vendor incentives and fair practices By Laurie Sorrenson, OD, FAAO Dec. 4, 2024 In the world of optometric practices, it’s not...
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1.2KNews Briefs ArchiveNew Survey Findings: Do Americans Trust Their Doctors?
Healthcare anxiety and doctor-patient communication
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1.5KInsights From Our EditorsTruthfulness: A Core Value
Making honesty with patients integral to how you do business. By Laurie Sorrenson, OD, FAAO April 3, 2024 Our practice decided that...
