Proven strategies to increase per-patient revenue.
Revenue-generating improvements.
The many benefits of a truly modern office By Michael K. Shaheen, OD Oct. 1, 2025 Let’s be honest: it’s 2025 and...
The importance of spotlighting the role of your opticians By Andrew Bruce, LDO, ABOM, NCLEM, FCLSA Oct. 1, 2025 Most patients who...
Key occupancy metrics.
What the best companies can teach practice owners By Vittorio Mena, OD, MS As we head into another school year, I’ve been...
Planning for the new year in early fall By Miki Lyn Zilnicki, OD, FCOVD, and Jessica Licausi, OD, FAAO, FCOVD Sept. 17,...
Office remodel powering significant practice growth.
AI assistance in wowing patients.
Catching and turning around big marketing mistakes.
A technology integration that may boost CL profitability.
Improving patient collections.
Improved resource for private practices.
How to efficiently add more locations By Thanh Mai, OD August 20, 2025 Friend: “Thanh, I’m thinking about opening another office or...
Practice technology that powers impressive growth.
Managing costs in unstable economic times.
Beating the negative impact of low reimbursements.
Powerful dry eye investments.
Maximizing back-to-school season.
The impact of emotions in your patient interactions.
Successfully buying into a practice partnership.
What you need to launch a cold-start.
Practice investments that prove to be transformative.
Making the most of outside prescriptions.
Analyzing what it takes to build a profitable new practice.
Reducing no-shows & enhancing patient engagement.
Making big dry eye investments pay off big-time.