The difference the right multifocal CL makes to patients & practice.
Tips for powering your productivity & profitability.
What to look out for to ensure your practice is ethical.
A system to easily--and dependably--sanitize your office.
ODs explain how they found the employer they had been looking for.
Managing leadership challenges to better serve patients & become more profitable.
One OD shares how he has transformed patients' lives while growing profitability.
Finding the right buyer for your practice and optimizing your relationship with them.
The most important points about major coding changes that are imminent.
The essential changes to how you practice stimulated by a new law.
The perhaps surprising benefits of working as a fill-in OD.
Cutting-edge technologies to better serve patients & build revenues.
An OD shares his biggest milestones during the ongoing crisis.
Help for ODs seeking to cold-start practices.
Setting goals to improve patients' time in your office.
Conversations that make satisfied patients much more likely.
How you can improve patient care, build your practice & increase revenues by treating eye misalignment.
Tips for making your employees feel safe about coming to work during the pandemic.
What the current crisis can teach us about how to better manage our practices.
Tips for optometrists on how to get back to profitability during the COVID-19 crisis.
Pointers for optometrists on achieving full forgiveness of Paycheck Protection Program loans.
Technological help tracking--and growing--your practice's most important numbers.
Ways to capture additional revenues that you may be overlooking.
Why I am a "chief vision officer," and not a "president" or "CEO."
A multifocal contact lens that allows me to give presbyopes exactly what they want.
Making 2020 a profitable year, despite the unprecedented difficulties.
You can plan to be ready or simply be ready.