All IPL Articles
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591Staff ManagementHost Effective Offsite Training Without Breaking the Bank
Effective offsite training boosts staff engagement, impacts the bottom line By Matthew Ward, OD When was the last time you stepped away...
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980From Our EditorsCase Presentation Strategies: Sell IPL and RF in Your Dry Eye Practice
Presentation strategies that convert interest to action for dry eye treatment By Thanh Mai, OD Oct. 15, 2025 Dry eye disease is...
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2.2KDry Eye And AestheticsIPL Data Big Reveal: Achieving 20x Increase in Dry Eye Treatment Conversion Rate
Transformative insights into dry eye disease management.
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2.7KNews BriefsLook Back at Big Win: State Law Passes, Securing Scope Expansion for Injections & Optometric Laser Procedures
Expanding what ODs can do for patients in one state.
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3.3KInstruments3 ROI Winners that Generated $200,000+
Three winning additions to an independent practice.
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1.4KDry Eye And AestheticsThe Dry Eye Services Contributing to Our $564 Revenue Per Exam
Key actions to grow dry eye services and profitability.
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3.0KDry Eye And AestheticsHow I Built a Dry Eye Center on a Budget that Has Been Growing 20-30% Yearly for Last 10 Years
Building a substantial dry eye practice without breaking the bank.
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2.7KCold StartHow I Specialized Quickly After Cold-Starting & Crushed My 5-Year Goals in 3 Years
How soon is too soon to specialize?
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4.7KGeneral ManagementIndependent Optometry’s Branding Problem & What You Can Do About It
Differentiating in a sea of glasses & contact lens providers.
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6.5KGeneral Management3 Investments = >$750,000 in Revenues Annually
Investments that change patient care & profitability.
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2.4KNews BriefsTech Partnership Offering New IPL & RF Devices
New technologies to treat multiple eye conditions.
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3.7KGeneral Management3 Things Making Us a True 21st Century Practice & Spurring 10% Annual Patient Growth
What it takes to create a true 21st century patient experience.
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5.3KDry Eye And AestheticsThe Dry Eye & Aesthetic Treatment Technology Changing My Patients’ Lives & Generating $60,000+ Annually
A new technology to revolutionize dry eye treatment & aesthetic optometry.
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4.3KDry Eye And AestheticsHow I Launched a Dry Eye Center that Increased Practice Income 11% the First Year
Tips on launching a dry eye center in your practice.
