ECP Archives - Review of Optometric Business

Applications Open for 2026 Golden Opportunity Award for Emerging Optometrists

2026 Golden Opportunity Award now accepting applications Oct. 28, 2025 The American Optometric Association (AOA) Foundation—Optometry Cares® and PERC Alliance have announced...

one of three treatment rooms for dry eye services at Dr. Nick Lillie's office

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Professional Development

CEO Mindset Part 1: Define Your Vision

Define your vision: the first step in developing a CEO mindset By Nick Lillie, OD Nov. 3, 2025 COLD START TO CEO...

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Patient Experience

Working With Senior Patients: Tips on Observation, Communication and Compassion

Tailored care tips for our older patients By Pamela Miller, OD, FAAO, JD, FNAP Oct. 29, 2025 Several years ago, a senior...

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Contact Lenses

The Technology That Helped Bring Convenience to Patients and Keeps CL Orders in the Practice

Transformative contact lens ordering technology Sponsored Content By Jessica Crooker, OD Nov. 4, 2025 For years, I struggled to keep patient orders...

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News Briefs Archive

CAO Launches Digital Children’s Vision Awareness Campaign

The CAO’s new campaign urges regular comprehensive eye exams for children Oct. 28, 2025 The Canadian Association of Optometrists (CAO) has launched...

AAO announces 2025 new fellows and diplomates

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News Briefs Archive

AAO Announces 2025 New Fellows and Diplomates

A record number of new Fellows announced at Academy 2025 Boston The American Academy of Optometry (AAO) recently hosted Academy 2025 Boston,...

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News Briefs Archive

Observe-and-Plan Regimen Efficient for Anti-VEGF Treatment in Patients With nAMD, Study Finds

Findings underscore potential of reducing injection frequency without compromising outcomes Oct. 21, 2025 A recent study published in Eye and reported by...

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Finances

Phantom Stock Agreements for Optometrists: A Strategic Associate Retention Tool

A practical alternative to equity for associate retention and practice succession By Stuart Oberman, Esq. Oct. 22, 2025 As the competition for...

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Patient Experience

Finding an Edge: Revenue Increases With Special Photography

The journey of practice modernization and looking for services, such as special photography, to stand out By Jason Davis, OD Oct. 22,...

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Marketing

Block the Sale: Be Proactive Against Online Glasses Competitors

Block the sale by offering ideas that keep patients from making online sales By Maria Sampalis, OD Oct. 15, 2025 Sometimes you...

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Insights From Our Editors

Case Presentation Strategies: Sell IPL and RF in Your Dry Eye Practice

Presentation strategies that convert interest to action for dry eye treatment By Thanh Mai, OD Oct. 15, 2025 Dry eye disease is...

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News Briefs Archive

New Research Shows Differences in Contact Lens Wear by Generation

Motivation for contact lens wear varies across generations, new research finds Oct. 14, 2025 Are your contact lens recommendations specific and customized...

social network of the united states of america, abstract image visual

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News Briefs Archive

ECP Engage Offers Marketing Services

A suite of marketing services for eye care professionals Oct. 13, 2025 Marketing plays a crucial role in growing an eye care...

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News Briefs Archive

LENZ Therapeutics Announces Commercial Product Availability of VIZZ™ in the U.S.

A once-daily prescription eye drop for presbyopia now available in the U.S. Oct. 3, 2025 LENZ Therapeutics, Inc. announced VIZZ (aceclidine ophthalmic...

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Insights From Our Editors

When “What’s Best For the Business” Isn’t Best For You

Filtering through business advice for what’s most applicable to you By Bethany Fishbein, OD Oct. 8, 2025 Whether you’ve been a practice...

Bausch + Lomb Debuts New Antibiotic Drops in Canada featured image

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News Briefs Archive

Bausch + Lomb Debuts New Antibiotic Drops in Canada

Sept. 29, 2025 This month, Bausch + Lomb Corp. announced the Canadian launch of Soothe® Antibiotic Drops, an over-the-counter treatment for external...