All customer service Articles
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265Practice ManagementYear-End Review: Saying Thank You & Noting What to Do Better Next Year
Gratitude and year-end review in optometry: enhancing patient relationships and practice success By Vittorio Mena, OD, MS Dec. 11, 2024 We are...
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157Staff ManagementHow Visits to Two Steakhouses Improved Our Staff’s Ability to Sell Premium Eyewear
Learning the value of premium eyewear.
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1.3KFramesChange the Patient Conversation from ‘Cost’ to ‘Savings’
Increasing optical sales through patient engagement.
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467Practice Management3 Mistakes We Corrected to Create a Practice with $634 Per-Patient Revenue
Improving patient experience & profitability by correcting practice management mistakes.
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861Insights From Our EditorsCustomer Service – Which Token Will You Choose in Your Optometry Practice?
Customer service token theory and optometry best practices By Bethany Fishbein, OD Sept. 11, 2024 I spoke with a doctor recently who...
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526Ophthalmic LensesOptometry Practice Growth Opportunity: Increasing Practice Profit $123K Annually
Lenses offering improved care and a big profitability boost.
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1.5KInsights From Our EditorsBuilding a Visionary Practice with Wally’s Burger Express as Inspiration
Offering an unparalleled patient experience. By Laurie Sorrenson, OD, FAAO March 6, 2024 As I was driving home from the hospital after...
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3.2KFramesThe Real Story of How Bad Customer Service Triggered the Founding of LensCrafters
How a customer-service focus helped launch LensCrafters.
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3.4KInsights From Our EditorsThe Magic of “That’s Horrible!”
A phrase that’s exactly what angry patients want to hear. By Laurie Sorrenson, OD, FAAO Dec. 13, 2023 Have you read the...
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3.1KPractice ManagementThe Service-Driven Sales Approach that Increased Our Revenue Per Exam 10%
The difference service-driven sales makes to patients & practice profitability.
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3.6KMarketing6 Actions We Take to Maintain a 75-80% Patient Return Rate
Actions to take to keep patients coming back for more.
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3.4KPatient ExperienceDo These 3 Things to Map Your Patients’ Journey & Transform Their Experience in Your Office
Learning exactly what your patients experience in your office.
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8.0KFrames4 Ways to Compete with Online Retailers & Achieve a 100% Increase in Second-Pair Sales
Improvements that can make your practice much more competitive.
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4.6KPatient Experience4 Transformational Principles that Built a Practice with an 80% Patient Return Rate
Using lessons from outside of optometry to provide better care & spur practice growth.
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10.7KOphthalmic LensesThe Most Important Things to Do to Reduce Glasses Remakes
Tips on reducing glasses remakes to ensure patients' expectations are exceeded.
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8.6KStaff ManagementSigns Your Staff Needs a Mid-Pandemic Morale Boost–and How to Do It
Giving employees what they need to serve patients during a challenging time.
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2.7KWebinarsHow Do You Deliver the Best Patient Experience from A-Z?
Learn how to exceed patient expectations and generate friends & family referrals.
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3.8KDoctor Patient Relations3 Ways to Exceed Patient Expectations During a Pandemic
How you can continue to wow patients during a turbulent time.
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13.8KDoctor Patient RelationsSend a Thank You Letter to Patients–and Generate Referrals
The huge impact a small gesture can make.
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9.3KStaff ManagementHow to Ensure Your Opticians Keep the Focus on the Patient
Tips for building the optical team you need.
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7.4KDoctor Patient RelationsTurning Prescription Checks & Bad Reviews Into Practice Gold
Turning around negative patient experiences.
