August 27, 2026 The Vision Council today released its Consumer inSights Q2 2026 report, drawing on responses from more than 12,000 U.S....
Latest research highlights shifting spending habits and emerging trends across optical products and services April 30, 2026 The Vision Council just released...
Research explores consumer vision care priorities from the end of last year Jan. 16, 2026 Today, The Vision Council released new research...
Insights into consumer spending in eye care.
Managed vision care consumer survey results
Contact lens purchase factors & consumer search trends.
How consumers prioritize & optimize eyecare.
Insights into the latest trends in eyewear purchasing
Insights into how consumers are optimizing your practice.
New information on how different generations interact with your practice.