All Andrew Bruce Articles
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294News BriefsCLI and UOA to Co-Produce OptiCon-Exclusive Panel on Opticianry and Contact Lens Success
Experts will present new consumer and professional data about opticianry’s role on contact lens practice and patient success Contact Lens Institute™ (CLI)...
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860Staff ManagementAn Easily Overlooked Way to Boost Practice Efficiency and Patient Trust
The importance of spotlighting the role of your opticians By Andrew Bruce, LDO, ABOM, NCLEM, FCLSA Oct. 1, 2025 Most patients who...
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2.0KFramesWhat Opticians Need Most From Practice Owners (and How It Fuels Profitability)
Empowering your opticians.
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1.8KFramesProfitably Executing a 400% Increase in Frame Selection
Creating a highly profitable optical.
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3.4KStaff ManagementHow Setting Effective Goals for Opticians Increased Our Second-Pair Sales by 75%
Encouraging greatness in opticians.
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2.6KStaff Management
How to Spot a Great Optician During Interviews
Qualities of a great optician.
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3.2KFrames7 Ways to Increase Sales in Your Optical
Optical profitability strategies.
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986FramesHow We Generated an Extra $17-$20K Yearly in Sunwear Sales
Increasing sunglass sales in optometry practices.
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1.7KFrames
3 Things We Did to Boost Our Eyewear Capture Rate By 10%
Increasing sales with low-to-no cost strategies.
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2.2KContact LensesHow We Increased Plano Sunwear Sales 38%
Changing the experience of contact lens wearers & increasing sales.
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2.3KNews BriefsHow Many More Patients in Your Practice Could You Transform Into CL AND Glasses Wearers?
Making more patients both regular CL & glasses wearers.
