Ophthalmic Products

Virtual Reality Comes to Eye Care

In addition to providing an in-depth description of the N3 VR experience, the newly released special report also covers the Neurolens Rewards program. A section on “How the Rewards Program Works” covers all the redemption options available to ECPs who...

The 2023 Keratoconus Education Initiative

The Keratoconus Education Initiative provides you with everything you need to know to treat keratoconus in your practice, consisting of the following  educational components: The Keratoconus eResource A Comprehensive Guide to the Modern Management of Keratoconus The webinar: “Identifying and Managing...

Special Report: How to Combat Digital Vision Syndrome for Your Patients, Practice & Profession

Glasses that boost quality of life while using digital devices.

The Scleral Lens Education Initiative 2021

The Scleral Lens Education Initiative – a downloadable e-Resource providing a comprehensive scleral lens resource featuring published research, evidence-based clinical recommendations, and expert-backed insights. The information contained is clinically relevant and applicable to practitioners with all levels of experience. Curated...

  • 4.2K

    Holiday Optical Extravaganza: Generate Excitement & Sales

    By Thuy-Lan Nguyen, ODCreate a "frames extravaganza" to generate excitement--and sales—in your optical. Tie the event to holidays and seasons for best...

  • 3.0K

    Six Easy Steps to Practice Success with AIR OPTIX COLORS

    ADVERTORIALBy April L. Jasper, OD, FAAOThese easy-to-follow steps take the mystery out of how to grow the color contact lens segment of...

  • 3.2K

    FSA and HSA Dollars: Encourage Patients to Use Them in Your Optical

    By Rachael Click, ODFSA and HSA dollars are use-it-or-lose-it. Encourage your patients to utilize their funds in your optical.  

  • 6.6K

    Personalized Lenses: Practice-Differentiator

    By Kathleen M. Andersen, ODPersonalized lenses are a high-tech, high-performance tool to delight your patients.   

  • 3.6K

    Dry Eye Products Sales: Provide Convenience and Boost Compliance

    By David I. Geffen, OD, FAAODry eye is fast growing in our aging population. Meet patient needs—and improve compliance—by selling dry eye...

  • 4.8K

    Sports Vision Niche: Create a Dynamic Practice-Builder

    By Thuy-Lan Nguyen, ODDifferentiate your practice—and create patient referrals and revenue streams—by specializing in sports vision services and eyewear.  

  • 2.5K

    Got Questions? ABB OPTICAL GROUP Consulting Team Has Answers

    ADVERTORIALABB OPTICAL GROUP has a lot to offer your practice. But beyond business reviews and purchasing advice, its fitting consultants can help...

  • EHR: Your Prime Co-Management Tool

    By F. Mason Smith, ODElectronic health record systems streamline work flow and facilitate referrals. Efficiency = profitability.    
  • 2.1K

    Daily and Monthly Contact Lenses: Simple Message, Simple Success

    SPONSORED CONTENTBy Suzanne LaKamp, OD, FAAOThe one-month and one-day contact lens modality makes it easy for patients to adhere to the recommended...

  • 4.0K

    Display Screens: Educate Patients with a Wow Factor

    By Andrew J. Neukirch, ODLarge display screens in your exam rooms add a WOW factor when you educate patients on eye health.    
  • 3.8K

    Drive Home Risks of UV Exposure–With a New App

    By Tina McCarty, ODA new iPad app from The Vision Care Institute helps ODs to educate patients on the harm that UV...

  • 4.4K

    Increase Revenue with a Frames Turnover Strategy

    By Rachael Click, ODYour optician and frame reps can work together on an optimal turnover strategy to max out revenues.  

  • Talk Performance in Presenting AR

    By Robert L. Bass, OD, FAAOImplement a strategy with staff to sell more glasses with anti-reflective treatment. Patients will benefit and optical...
  • 2.9K

    Direct Messaging: Communicate Securely with Other Healthcare Providers

    By Michael J. Lyons, OD, FAAOEstablishing protocols for direct messaging to other healthcare providers meets Meaningful Use 2 requirements and facilitates team-based...

  • 3.6K

    Increase Optical Profits with Needs-Based Selling

    By Mindi Lewis, MA, ABOC, FNAOBuild optical sales by training your staff to meet the “hierarchy of patient needs.”   

  • 5.2K

    CLEAR CARE: Clearly the Choice for Comfortable Long-Term CL Wear

    ADVERTORIALBy Gina M. Wesley, OD, MS, FAAOCLEAR CARE can give your patients an advantage in staying comfortably--and safely--in their contacts for a...

  • 3.3K

    Optical Sales Booster: Talk Benefits, Not Features

    By Thuy-Lan Nguyen, ODWhen shopping, consumers value the benefits of products over their features. Show patients how the eyewear you offer can...

  • 4.3K

    Differentiate Your Optical By Featuring Only Independent-Brand Frames

    By Maria Higgins, ODSet your optical apart from the competition with independent-brand frames and unique design touches.   

  • 4.1K

    Go Paperless: Increase Efficiency, Lower Costs

    By Peter J. Cass, ODTransitioning to a paperless practice is a win-win-win: It saves money, increases efficiency and helps the environment.

  • 3.1K

    Providing Comfort Creates Long-Term CL Patients

    By Ian Benjamin Gaddie, OD, FAAOProvide ocular comfort and visual acuity in mature contact lens patients. They are highly valuable to your...

  • 2.9K

    Unilateral Pricing Puts Control of the Patient Back in the Hands of the Doctor

    By Harry N. Synder, OD, FAAOThe recent adoption of Unilateral Pricing Policy (UPP) by contact lens manufacturers is a bold move that...

  • 4.7K

    EHR: Streamline Staff Work Flow, Improve Patient Care

    By Michelle Cooper, ODElectronic health records systems can eliminate duplications and streamline the daily routines of your staff—letting you concentrate on improving...

  • 1.7K

    Address Medical Eyecare Issues with Spectacle Lenses

    Eyewear is for more than vision correction--sometimes it also provides solutions for medical eyecare issues.

  • 3.1K

    CL Annual Supply Challenge: Present Convenience Plus Value

    By D. Penn Moody, ODAnnual supplies of contact lenses make sense for patient--and practice. Effectively present this concept to patients, with the...

  • 2.8K

    Patient EHR Portals: Strategies to Meet Mandated Patient Use Levels

    By Scott A. Jens, OD, FAAOMeaningful Use Stage 2 requires that patients use the secure patient portal that you provide. Here are...

  • Emphasize the Value of Advanced-technology Products

    While low cost is certainly an attraction to Walmart shoppers, what they really want is value for their money, says Umar Ishaque,...
  • 2.4K

    Daily Disposable & Monthly Replacement CLs: Ease of Routine Means Successful Wear

    By Tonyatta Hairston, ODOne-day and one-month replacement contact lenses offer patients an easy wear and care regimen. The more convenient routine results...

More Posts
To Top
Subscribe Today for Free...
And join more than 35,000 optometric colleagues who have made Review of Optometric Business their daily business advisor.