Growing a vision therapy niche from the ground up.
Cross-training employees to improve care & maximize profitability.
Technologies that made a huge difference to one practice's patients & profitability.
Sponsored Content By ROB Editors In recent years, the harmful impact of concussions has gotten increased attention. Concussion, along with conditions like...
Sponsored Content By ROB Editors Vision therapy (VT) can change the lives of patients, helping young people excel in school and beyond....
Creating a consistently better experience for patients.
A new option for delivering telemedicine.
How one OD launched & grew a standout VT practice.
Referral relationships that springboard a practice.
Performance reviews that help power practice profitability.
A resource that can encourage patients to get treated and make a purchase.
Improvements that transform care & revenues.
Adding services to turnaround reading difficulties.
The huge difference a simple renovation can make.
Cutting-edge technologies to better serve patients & build revenues.
An enhanced office space that's good for business--and social distancing.
By Miki Lyn Zilnicki, OD, FCOVD, and Jessica Licausi, OD, FAAO, FCOVD April 29, 2020 The COVID-19 crisis forced the shutdown of...
Tips to help you train with limited resources.
By Miki Lyn Zilnicki, OD, FCOVD, and Jessica Licausi, OD, FAAO, FCOVD Feb. 5, 2020 One new staff member can make a...
Important ways to improve children's time in your office.
By Julie Steinhauer, OD, FCOVD Developing a marketing niche can pay dividends for your optometric practice. Here is how it helped one...
How to build valuable consult relationships.
Tips for bringing more children into your practice.
Building a practice WITHOUT a focus on optical retail.
Help getting started on your growth plan.
By Miki Lyn Zilnicki, OD, FCOVD, and Jessica Fulmer, OD, FAAO, FCOVD May 8, 2019 Social media is where many, if not...
How one doctor found her sweet spot in optometry.