California ODs support legislation to improve access and oversight. COA sponsors AB 2756 (Ahrens). March 10, 2026 California is falling alarmingly short...
The 129th Annual AOA Congress and 58th Annual AOSA Conference will take place June 17-20 in Phoenix The American Optometric Association (AOA)...
Research explores consumer vision care priorities from the end of last year Jan. 16, 2026 Today, The Vision Council released new research...
The consolidated entity will leverage AI and precision engineering to create a comprehensive ecosystem advancing drug delivery, home monitoring and clinical intelligence....
Numbers-based look at the future of independent optometry.
The importance of spotlighting the role of your opticians By Andrew Bruce, LDO, ABOM, NCLEM, FCLSA Oct. 1, 2025 Most patients who...
What the best companies can teach practice owners By Vittorio Mena, OD, MS As we head into another school year, I’ve been...
Options expand for patients in need of gas permeable contact lenses.
The latest on optical market trends.
Access has been expanded to Avulux lenses.
Tips for avoiding sexual harassment in your practice.
Improving patient collections.
Improved resource for private practices.
How to efficiently add more locations By Thanh Mai, OD August 20, 2025 Friend: “Thanh, I’m thinking about opening another office or...
Practice technology that powers impressive growth.
Managing costs in unstable economic times.
Insights into consumer spending in eye care.
A program empowering promising employees.
New technology to advance personalized eye care.
Beating the negative impact of low reimbursements.
Empowering your opticians.
Optometry advocacy wins in H.R. 1.
New online eyewear shopping destination.
A new eyewear retail collaboration.
Reorienting marketing to optimize patient referrals.
Catapulting eyewear capture rate.
Changing patient lives and practice prospects.