All social media marketing Articles
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3.9KCold Start Practice21st Century Office Experience that Enabled a Cold-Start to Grow 26,000 Strong Patient Base in 10 Years
A few key ways to bring your practice into the 21st century.
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1.9KMarketingOur Out-of-the-Box Marketing—Including How We Racked Up 30K Views on IG & FB
Examples of how 1 practice creatively markets itself.
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3.5KPractice Management3 Solutions to Independent Optometry’s 3 Biggest Challenges
A few ways for independent practices to better compete & thrive.
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4.5KMarketingHow I Am Marketing Presbyopia Drops to My Community
How to promote the availability of presbyopia drops.
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4.2KPractice ManagementHow I Increased Exams Delivered 15%, Opened 2 New Practice Locations & Improved Social Media Marketing
Management lessons that made a huge difference to one practice.
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3.5KPractice ManagementHow to Add a Service to Your Practice that 1-in-8 Americans Need
A new way to help patients while growing your practice.
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4.7KFinancesMy 3 Most Powerful Cost Cuts: 11% Reduction in Expenses & $100 More Per Patient
The enormous impact of strategic cost-cutting.
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2.6KInsights From Our Editors20 Ideas to Get Your Practice Blog Started or Ramped Back Up
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD April 28, 2021 A practice blog can increase your visibility with current...
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2.5KSocial MediaHow I Increased Engagement with My Practice’s Instagram Posts By 124%
Sponsored Content By Ansel T. Johnson, OD Dec. 16, 2020 Your patients spend substantial personal time on Facebook and Instagram. That time,...
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2.9KMarketingMarketing During a Pandemic: The Instagram Posts & Strategy That is Generating Patients
Examples of how to market your practice during an ongoing crisis.
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2.6KNews Briefs ArchiveIDOC Launches New Social Media Marketing Service
A new social media marketing service.
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5.0KPractice TransitionsHow the Right Buyer Has Fueled My Practice’s Marketing
The wonders a powerful buyer can do in promoting your practice.
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4.8KSocial Media5 Tips for a Successful Facebook Page
Sponsored Content By Zvi Pardes Head of Content Marketing, EyeCarePro July 10, 2019 Engaging patients and your community on social media plays...
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4.9KSocial MediaHow to Use Social Media to Promote Vision Therapy
By Miki Lyn Zilnicki, OD, FCOVD, and Jessica Fulmer, OD, FAAO, FCOVD May 8, 2019 Social media is where many, if not...
